Yuefeng-insist on making the best nut jam
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Provided by picture and text / Li Ren
The aroma of roasted pepper pervades the space of more than 20 ping. Apart from stone mills, spatula, and glass jars, there is no other machinery and equipment. Chen Yu-Tian, who is in his thirties, is roasting carefully selected natural spices at a low temperature, and later he has to grind and mix them into a delicious cold noodle sauce ──, all of which are done by hand. "there are still such people! Make such a good product! " This is the first impression of food developers to Yuefeng.
Five years ago, someone recommended Boss Chen's sand tea sauce to Li Jen, but because he was partnering with others at that time, he was no longer able to cooperate with others until he decided that the idea could not be realized. So what idea does he adhere to? It's a long story. Let's look at his life review.
Boss Chen, who weighed more than 100 kilograms in high school, ran every night without dinner with amazing perseverance and lost more than 30 kilograms in three months. However, the fat man's physique is mostly acidic, and his health is not good. After such a vicious weight loss, his body becomes even worse. When he climbs the stairs from the first floor to the second floor, he is covered with sweat, the sweat is not salty, and his hair is seriously lost. The body is getting worse.
When I was a freshman, I searched the library's "Changchun" and "healthy World" to find ways to treat and strengthen physical functions. I accidentally found that vegetarianism had all kinds of benefits. In addition, he, who was already quite fond of vegetarianism, naturally became a vegetarian, combined with exercise and swimming. Take yourself as an experimental subject, and your health improved, which really proved that being vegetarian is good for your health. It turns out that choosing the right food and good quality food can really keep people away from medicine.
Make pure and delicious sauces at the moment of the great turn in life.
After graduating from university, Boss Chen worked in a bank for more than a year and found that he had different interests and questioned whether work was just a tool to make a living. If life were just like this, it would be meaningless. He hoped that work would be a combination of interest and the meaning of life, so he quit his job at the bank and prepared to study abroad. At this time, there were still misgivings in his mind: studying abroad seemed to be an escape. Although he was interested, it was not what he really wanted to do. It was just an excuse to study abroad and temporarily break away from the choice of work.
After taking the TOEFL and preparing to go abroad, a friend was going to open an organic bakery in Zhongli. His heart rippled a little. Because he has eaten wheat germ and soybean lecithin since his senior year of college, and has made his own yogurt and hatched black bean sprouts, he has a great interest in organic food, believing that natural and organic things are not only beneficial to himself, but also benefit sentient beings and the earth's environment. And he can also form a good relationship with the public, so his road abroad has taken a U-turn-- he has gone to Zhongli to make bread.
When making bread, he found that there was a real shortage of good sauces in the country. The jam with additives paralyzed his taste and made him uncomfortable. In addition, the longer you are vegetarian, the lighter the taste, the more you find that there are too few good vegetarian sauces! Not to mention vegetarian, meat is even worse, high content of chemical food additives, filled with all kinds of sauces on the market.
In the traditional view, it is believed that the sauce is only a supporting role in cooking, and the raw materials used in the sauce are also very poor, which is very harmful to the health of the eaters. Since Xiao Chen's mother has been good at preparing all kinds of sauces, spicy sauce, cold noodle sauce, horseradish sauce, bean paste. Are well received by everyone, osmosis, I also like to mix sauces. Based on the above, friends suggest that why not consider opening a food line specializing in the research and development of natural, pure, nutritious and delicious sauces? He was very moved to think about it, and Yuefeng was officially established. He hopes that the products made will not only benefit the health of the public, but also minimize the damage to the environment, and try not to produce noise, pollution or waste water in the process.
Knowing his mental journey, it is not difficult to understand that when Li Ren evaluated his cold noodle sauce, he was not sure whether peanuts were completely aflatoxin-free, so he simply replaced them with high-cost almonds. The evaluator is worried that he will not be able to cover the cost, but what he cares about is the quality of self-demand and the health of consumers.
Nut jam was born out of the boss's ultra-high standards.
Li Ren noticed that he used mixed nuts for sauce and dried golden jujube (orange) for seasoning. Kumquat may be mixed with sulfides (color preservatives and preservatives) in the processing process to maintain its beautiful golden color. Li Jen provides natural plum powder as a substitute for seasoning to develop his own nut jam, which he is happy to cooperate with. Because he knows that nuts are high in protein and fat, plums can remove grease and help digestion. After the trial, the whole family also thought that adding plum powder tasted better than kumquat, so they decided to add plum powder for seasoning.
However, because the plum core is not easy to break, there are still particles after grinding into powder, so there are still particles after making the sauce, which is not very good in the taste. Boss Chen also contacted the plum noodle suppliers and asked them to improve, but none of them could be solved. In spite of this, when he knew that the flavor of plum powder was better, he would never give up easily even if something went wrong with plum powder. In order to overcome the problem of particles, Boss Chen screened himself with a sieve. He thought that this would solve the problem of particles. Unexpectedly, because the hole in the sieve was too small, the pulp of plums was less mixed, but the finer salt went in. As a result, the goods made were a little salty, and the taste of plums was not enough, so they were not up to standard according to his self-control standards, so he dared not formally put them on the shelves, but only asked Li Ren to buy them at cost. Li Ren digested the products internally without putting them on the shelves. But when the insiders ate this product, they all felt that it was extremely good, but the boss claimed to be unqualified, surprised, distressed, and admired everywhere, and the word of mouth of the product spread like wildfire.
Up to now, he still likes making sauces very much, because it is not just a job, but also his interest. Regardless of R & D, production, and sales, every can of product represents his mind and blessing, and every new product on the market makes him feel very fulfilling and happy. Every day he feels that he has lived a full life, and his enthusiasm and vitality has not been slightly reduced.
Boss Chen is also very pleased with his original intention and insisting on doing what he thinks is meaningful. Looking back on the days when loan turnover was difficult because he refused to compromise, he was even more grateful to Li Ren developers to accompany him through this road. Boss Chen said, "if I do what I like and benefit others, I can live calmly; as long as what I do has long-term benefits, then it is up to heaven to get things done." At the beginning of Yuefeng's establishment, I really don't know how to describe the obstacles. The most difficult thing is how to tell everyone the advantages of the product and how to send the carefully made sauce to the users. "holding bottles of sauce and going door to door to visit organic stores, many friendly and warm-hearted friends have helped us a lot," he said. Li Ren developers help us in product development, in terms of taste, spend a lot of time adjusting. The completion of everything is the efforts of many friends. Thank you to these friends, whether they are our staff, shop owners, and users, so that we can continue to walk bravely and not alone on this road of clean diet. This product has the support of so many people, which is a clear proof of God's blessing. " This is the conclusion of Boss Chen, who is in his thirties, looking back on five years of struggle.
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