Ministry of Economic Affairs: night Market Voucher Policy effectively promotes the crowd in the Night Market

Ministry of Economic Affairs: night Market Voucher Policy effectively promotes the crowd in the Night Market

The community is concerned about the effectiveness of the night market voucher policy. The Ministry of Economic Affairs said yesterday (3) that the night market voucher policy was closed on February 29, 109. As of March 2, more than 6.73 million vouchers have been recovered and the amount has exceeded 330 million yuan. It is estimated that more than 1 billion yuan of business opportunities will be created.

According to a survey conducted by the Tourism Bureau, when people traveled in the past, the percentage of people going to the night market was about 10%. Now the national tourist accommodation in autumn and winter has been expanded and effective night market coupons have been issued. The percentage of night markets has reached 65%, six times that of the past, and the goal of revitalizing the economic policy of the common people has been achieved. Night market stalls also responded that their performance was 30% to 40% higher than in the past.

Guo Kunming, director of the central office of the Ministry of Economic Affairs, said that night market vouchers were welcomed and supported by many night market stalls and consumers. A total of 10.33 million vouchers were distributed in Taiwan, with a recovery rate of more than 6.73 million, with a recovery rate of 65%. There were 1583469 in the North District (23.5%), 1279001 in the Central District (19%), 2305844 in the Southern District (34.3%) and 1563870 in the Eastern District (23.2%). Especially in the southern and eastern key areas, the top five night markets with the highest recovery rates are Hualien Dongmen Night Market, Tainan Garden Night Market, Kaohsiung Liuhe Night Market, Taichung Fengjia sightseeing Night Market and Chiayi City Cultural Road Night Market.

Society and legislators are concerned about the recovery rate of 65%. The Ministry of Economic Affairs pointed out that according to the tourism market survey of the Tourism Bureau of the Ministry of Communications, snacks accounted for 11.6% in 106 and 10.6% in 107. compared with the overall benefit of 65% of the coupon recovery rate in this night market, driving people to visit the night market is six times higher than in the past, nearly 55% more performance. It can be seen that night market coupons drive business opportunities and create considerable tourism accommodation and consumption benefits.

Director Guo Kunming (second from right) of the Central Office of the Ministry of Economic Affairs of ▲ is concerned about the operation of night market stalls.