Ma Xiao charm and crisis 01 "is both traditional and sexy, spicy mixed with the fragrance of lemon and ginger slices, with the potential of spices in the world.
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Unscrew the top of the bottle, the smell of ginger, lemon and citronella came to the nostrils at the same time, took out the fruit in the bottle and bit it off, full of spicy pepper, and a strong sense of conflict went straight to the forehead. This is mountain pepper, which is called "the black pearl in the mountain forest" by the aborigines, and "Ma Sao" in the Atayal language.
Ma Liu, originally a traditional food of indigenous peoples, has been widely used in meals in recent years. In addition to its charming smell, it has also been proved to have medical effects such as sedation, anti-anxiety and anti-inflammation, and has great market potential. However, horse advertisements rely on wild collection, and with the great increase in demand, the phenomenon of excessive felling of horse notice trees is frequently spread, and the number is decreasing year by year, and it can be found in the market that all kinds of chaos are invading mountains and forests and disturbing the market step by step. "upstream and downstream" in-depth interviews, the production of a series of three articles, hoping to find out the sustainable way of Ma Liao industry. (please click here to read the whole series.)
Chen Yaoxun and the original wind gift shop launched the horse notice pineapple cake, which is full-bodied but not too strong, and is deeply loved by consumers. (courtesy of Ma Yanping)
Ma Gao food promotion is only the first step to focus on connecting tribal culture.
Ma Yanping told international exhibitors, including Singapore, Hong Kong and Japan, "Ma told pineapple cake that everyone was amazed." For example, when I go to Hong Kong to participate in the exhibition, it is expected that the four-day exhibition will be sold out on the first day. "they think how Taiwan has such special spices, and they wonder where Taiwan is." Ma Yanping stressed that the tribe really had no job opportunities, so it was very difficult to stay in the tribe, so she developed all kinds of horse products, including pineapple cake, rose salt, jerky, coffee, sorghum wine, essential oil, and so on.
Nowadays, many Michelin restaurants use horseshoe rose salt, and many restaurants in Taiwan are gradually using horseshoe to serve dishes. In recent years, more and more people have known Maomao. "Dietetic promotion is only the first step, and the important thing lies in the connection of tribal culture." Ma Yanping stressed, "Ma Gao is a treasure of Wulai and something left to us by our ancestors, and industrial development must revolve around Atayal culture." There is still a long way to go for the world to understand Ma Liao and the precious aboriginal culture, and it is just the beginning. (to be continued, please click to continue reading)
Series of readings:
Three articles in the series of charm and crisis
Charm and crisis 03 "is it feasible for wild horses to rely on wild collection, tree-cutting and artificial seedling cultivation?"
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The worst spring for beekeeping! The natural disaster is serious, and the government offers a number of subsidies. Bee farmers: beekeeping has a rare zero harvest in 50 years.
The worst spring for beekeeping! The natural disaster is serious, and the government offers a number of subsidies. Bee farmers: beekeeping has a rare zero harvest in 50 years.
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Charisma and crisis 02 "how to distinguish between true and false?" Black pepper mixed with horse notice, the quality and price are chaotic.
Charisma and crisis 02 "how to distinguish between true and false?" Black pepper mixed with horse notice, the quality and price are chaotic.
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