The cumulative sales of "home appliances and cars going to the countryside" in Heilongjiang Province are 2.6 billion.

(Agricultural Wealth Network) Recently, it was learned from the on-site promotion meeting of home appliances and automobiles going to the countryside in Heilongjiang Province that in the first half of this year,"home appliances and automobiles going to the countryside" in Heilongjiang Province drove the rural consumption growth of the whole province by 2 percentage points. The accumulated sales of home appliances, automobiles and motorcycles going to the countryside in the whole province reached 640,000 units (sets), with sales of 2.6 billion yuan and payment of subsidies amounting to 279 million yuan.

The meeting made a comprehensive summary of the promotion of home appliances and automobiles to the countryside in Heilongjiang Province in the first ten months, and made detailed arrangements for the next step. Heilongjiang Province implements the policy of "home appliances and cars going to the countryside", which not only stimulates domestic demand, but also enables farmers to get benefits and stimulate farmers 'consumption. Farmers 'enthusiasm for purchasing is also constantly increasing, and the pulling effect of consumption on the economy has been greatly enhanced.

According to statistics, as of October 31, the province has sold 574143 sets (pieces) of home appliances to the countryside accumulatively, with a sales volume of 971.29 million yuan. After excluding 49721 sets (pieces) purchased by non-subsidized users, 487216 sets (pieces) of subsidies have been paid, and 111.13 million yuan of subsidy funds have been paid, with a payment rate of 92.91%. A total of 71940 subsidized products for automobiles and motorcycles have been accepted in the province, with sales of 1647.43 million yuan, 68533 subsidized products have been paid, and 167.96 million yuan of subsidy funds have been paid, with a payment rate of 95.26%.

At present, Heilongjiang Province has 4079 "designated stores for home appliances to the countryside" that have passed the filing review. All counties (districts) and towns have outlets, of which more than 80% are located in counties or towns, initially forming a sales service network system covering every county (district) and town in the province.

Heilongjiang Province began to implement the promotion of home appliances and automobiles to the countryside in December 2008 and March 2009. Due to stable performance, reliable quality, low price and financial subsidies, home appliances and automobiles to the countryside are very popular with farmers and consumers, and have become the first choice for farmers and some urban residents to purchase home appliances. According to the statistics of bid-winning circulation enterprises in Heilongjiang Province, the sales volume and sales volume of most enterprises increased by more than 15% compared with the same period last year, among which Haier's rural products increased by 45% year-on-year, and Hafei's rural products increased by 207% year-on-year. Moreover, with the in-depth implementation of the policy of home appliances and automobiles going to the countryside, the circulation service system of rural household appliances has been gradually improved, and a large number of brand stores with reliable quality and service have emerged.