Xiao Guofeng: black rice is the way to get rich

From an ordinary village cadre to the leader of black rice cultivation in Yuexi Township, Dongkou County, Xiao Guofeng, the current branch secretary of Heiyan Village, Yuexi Township, successfully led the villagers to explore a way to get rich with unremitting efforts.

Heiyan Village is located in the hinterland of Xuefeng Mountain, and most of the villagers make a living by going out to work. There are no schools or hospitals within a radius of more than 10 kilometers in the village. it is difficult for children to study, for villagers to seek medical treatment, and to travel. It is a typical poor village. The village is rich in mountain and forest resources, and the grindstone with sharpening rivers and mountains and thick fragrant black rice are its famous "golden melon seeds". However, due to the inconvenience of transportation and the lag of obtaining information, the products are limited to small fuss, and it is difficult to open a market.

In order to open the market for the leading products of Heiyan Village and lead the villagers to the road of getting rich, Xiao Guofeng found the township government. I hope the township government can help find a way out. Unexpectedly, Xiao Guofeng's idea coincides with that of the township government leader. After doing what he said, Xiao Guofeng returned to the village to organize the villagers to set up a black rice cooperative in Heiyan Village. In order to arouse the enthusiasm of the villagers in planting, the cooperative promised to make a unified purchase and sign a contract price. In order to strengthen technical guidance and improve the quality of black rice, Xiao Guofeng invited black rice experts from the Provincial Academy of Agricultural Sciences through the township agricultural technical station to guide technology, improve varieties, and make black rice more fragrant.

Everything is ready, only the east wind, the current bumper harvest of black rice immediately on the market. In the face of the unavoidable problem of "sales", Xiao Guofeng summoned village cadres and the backbone of the cooperative to hold a "Zhuge Liang" meeting to go out, learn from advanced experience, enhance their own market awareness, and push Black Rock's "baby bumps" to the market. With the help of township cadres, they have designed exquisite bags full of peasant flavor, making babies wear high-grade atmospheric "getting rich clothes". Isn't it popular for online shopping now? This time we farmers also catch up with fashion! Xiao Guofeng took the initiative to try to give Heiyan Black Rice a ride on the Internet, moving the sales platform to Taobao and selling through the Internet. This test has become out of control, and now e-commerce sales have become the main sales channel of Black Rock Black Rice. It's amazing. With a click of the mouse, our black rice has been sold like this. It's really a good helper for our farmers to get rich. " Xiao Guofeng's joy is beyond expression.

At present, the Black Rice Cooperative in Heiyan Village is still in its infancy, and it is still an extensive operation. Xiao Guofeng said that when black rice becomes bigger and stronger, he also plans to carry out deep processing of black rice to increase the added value of black rice. With the continuous hot sales of black rice in Heiyan Village, the villagers earn an average of more than 1000 yuan a year. When it comes to the future prospects of the Black Rice Cooperative, Xiao Guofeng is full of confidence.