The Leather King returned to his hometown to raise pigs and high-end talents returned to Kuilu Road for agricultural transformation.

Liangxiang, a village in the northwest corner of Richa Town, Jiaozhou, is located at the junction of Gaomi, Zhucheng, Jiaozhou, and Qingxi New area, and is relatively remote, but it is in such a place that recently a Dongyang building has sprung up, and the modern community with unified decoration is particularly eye-catching. Villagers from Shiliba Township come to visit their relatives during festivals. To ask about the source of all this, one word, high-end agriculture.

Switch from Yangko to square dance

On February 20, at the beginning of the Spring Festival, more villagers moved into the village construction community one after another, and on the hardened road, modern community facilities could be seen everywhere. In the village head square, several elderly people were practicing square dance, and kindergartens and activity rooms were specially built in the village. without parents, it is difficult to worry about entering the garden. "I really envy them. 65-year-olds can move in with a bag, and they don't have to spend a penny. After entering the building, Dayangko stopped dancing and danced in the square instead. " The home of Mrs. Zhang, who came to visit relatives in Zhucheng, is only a few kilometers away from this village. in her eyes, the first village of Liangxiang is already "well-off" ahead of schedule.

"it's very nice to live in it. Every building is equipped with heating, water heaters and elevators. Since I lived in the building, my arthritis has recovered." Uncle Zhao, 70, and his wife lived in a tiled house for most of their lives, but they did not expect to live a "life in the city". In the view of the villagers, it all benefited from the leader Zhao Bo, who personally funded the construction of these buildings.

Raising pigs is "raising credibility".

Who is Zhao Bo? The "Li Cha Black Pig" brand, which is well known to the citizens of the island city, came from him. "it depends on its credibility to reach the country quickly in such a short time." Zhao Bo, who is in charge of the black pig breeding base in Licha, Jiaozhou, said that it looks like they are raising pigs, but in fact they are "raising credibility."

Zhao Bo said: the first thing to maintain credibility is to maintain security. "I watched the whole process of breeding, and the sales stores were all in direct operation. All the cabinets that had not been sold out in more than 42 hours were removed, and there could not be any carelessness in food safety."

Zhao Bo's other identity is the village director of Liangxiang, Licha Town, Jiaozhou. In the 1980s, after graduating from a technical secondary school, he was assigned to a bank in Jiaozhou. Over the years, he accumulated a lot of experience in the bank, especially in judging the economic situation. During this period, he became interested in export trade, so he resolutely quit his banking job to get involved in the leather trade, so he also dug up the first bucket of gold. When business is good, exports are worth hundreds of millions of dollars every year.

With the money, Zhao Bo returned to his hometown to set up a pig farm, which he said was not to make money. Li Cha Hei is a pig breed with local characteristics, but many people do not know it and neglect to protect it. He felt it a pity that such a good breed was about to become extinct. As an out-and-out Li Cha, Zhao Bo has always had a deep affection for black pigs. with the help of the government, he built a breeding farm of more than 100 mu at the end of 2007.

"every year, the state allocates part of the money to support me in running a conservation farm. At first, raising pigs is to protect the breeds. when pigs are raised, they are not sold, and they are usually reserved for relatives and friends." Zhao Bo recalled that a few years later, the stock gradually increased. "I couldn't eat at all, and it was only then that I thought of selling it to the outside world." Since then, Black Pork began to walk out of the gap, to Qingdao, to the province, and then to the whole country.

Zhao Bo revealed that Licha Black Pork has established an one-stop sales network from production and cultivation to finished pork, which is sold through the current popular membership system, with a price of up to 80 yuan per jin, five or six times that of ordinary pork. Even so, supply often falls short of demand.

Why is the black pork of Licha so precious? In Zhao Bo's view, the first is the breed of pigs, which is a characteristic famous brand in Jiaozhou, Qingdao and even Shandong Province. "the Licha black pig is larger in size and has 1 or 2 more thoracolumbar vertebrae than ordinary pigs. It is the only pig breed in China and the second in the world with multi-ribbed traits, and it is lean and meaty, so it is more suitable for the eating habits of modern people." Zhao Bo said.

The original ecological way of breeding is another weight, natural mating, natural growth, free movement, "can be said to be a pig fed with grain." Zhao Bo said that at present, some farms are mainly fed with fodder, and they can usually get out of the pen in four and a half months or more. "these pigs are caged and the ground area is less than 0.7 square meters, making it almost impossible to move." Zhao Bo said that each compartment of his farm is divided into three parts: a fermentation bed, a sports ground and a cement floor, each of which is about 1500 square meters, with no more than 100 pigs in it.

"the feed is self-made, and the raw materials are only corn, wheat bran, soybeans, bone meal and salt, which usually take more than 10 months to come out." Although he currently has two farms and the annual output is only a few thousand, he is basically in short supply and earns several million a year.

Feelings can be eaten as a meal.

Licha black pig is just one of the examples of the development of high-end agriculture in the island city. In recent years, high-end agriculture in the island city has sprung up everywhere, and a large number of agricultural brand enterprises have emerged. According to the data of Qingdao Municipal Commission of Agriculture, as of January 2016, there were more than 700 leisure agricultural operators above the city's scale, accounting for 10% of the province.

Return to tradition, return to nature, through the development of ecological agriculture, the vegetable base in Lijiapo Village, Jiangshan Town, Laixi has also tasted sweets. especially during the Spring Festival this year, the sales volume exceeded 2 million yuan in a few days. "the output is already low in winter." basically all the agricultural products in the base are out of stock. " On the afternoon of February 21, Li Hongtao, the person in charge of the base, said.

Li Hongtao was originally a real estate developer, but his family became rich because of the land, but he always had a different feeling for the land. "Farmers rely on heaven for a living. Without a brand, the price cannot be sold, and the added value of the land is too low. Moreover, because of the abuse of pesticides and chemical fertilizers, the food and vegetables grown in the fields are also uneasy to eat. Can you change the status quo? I'm sure you can! Aren't our ancestors equally able to grow food and raise generation after generation? " In 2009, he decided to go back to his hometown to grow vegetables.

In that year, he transferred 100 mu of land and restarted his career as a farmer. "it is to return to tradition and use the most common planting model without applying a single grain of chemical fertilizer or a drop of medicine." Li Hongtao uses farm manure to grow vegetables, catching insects and weeding manually. Although he suffered many setbacks at first, he did not give up and kept groping. He has more and more experience in growing vegetables. Especially since 2014, his planting method has achieved results. Not only the output has increased, but more importantly, "green environmental protection" has been recognized by consumers. Losing money turned to making money. In 2015, Li Hongtao made a profit of 2 million yuan.

The villagers have also received substantial benefits. After the transfer of land, farmers can receive a fixed rent every year, and they can also work on Li Hongtao's farm to earn money. "in the past, growing wheat and corn could not earn much money all the year round, but now not only collect rent through land transfer every year, but also realize the dream of working at home to earn money. If you work in a vegetable base for a year, you can get more than 20,000 yuan." Li Lao Han, a villager in his 70s, said.

High-end talents return to their hometown to promote transformation