There is a most beautiful swineherd in the mountainous area of western Zhejiang.

Huang Shu and her Jinhua have two heads of black.

The countryside of Zhejiang is highly praised for its superior natural environment, and in this green water and green mountains, there is no lack of inspirational entrepreneurial stories. For example, the entrepreneurial story of "Beautiful College graduates earning millions in Pig raising" takes place in Fenshui Town, Tonglu County, Zhejiang Province. the protagonist of the story is Huang Shu, who has upgraded her "Liu Shu Farm" twice, from ecological farming to Internet customization, who was born in 1986. In the matter of taking root in rural areas and starting a business, she said that she was a "pig farmer who is willing to bear hardships". The most beautiful title of "swineherd" also comes from the word "practical work".

After graduating from college, I want to go out and make a venture.

Go home after losing hundreds of thousands in two years

At present, most of the finished pigs in Liu Shu Farm have been out of the pen. A few days ago, it happened to be the Spring Festival, without the movement between relatives and friends. Huang Shu, a successful entrepreneur, naturally became the focus of attention. "with nine breeding sheds and more than 500 mu of ecological farms, the annual income must be considerable, right?" "despite the fact that she is a girl, she is more capable than a boy." ……

Huang Shu, who has raised pigs for nearly 10 years, has become accustomed to such praise. However, whenever college graduates with "entrepreneurial dreams" come to learn lessons, the petite, beautiful-looking Huang Shu-nu will tell each other in "harsh" words: "I never regard entrepreneurs as bosses. They are more bitter than migrant workers." I suggest you try to accumulate some experience by working first. "

Perhaps she said so because she saw her shadow in this group of warm-blooded young people. "in fact, when I first graduated from college, I also wanted to be my own boss and make a lot of money." Of course, what Huang Shu-nu means to start a business is not to spend all day with pigs. Because for as long as she can remember, her parents have been famous pig farmers in the village, but the dirty and smelly environment of the pigsty, coupled with the fact that raising pigs is a very hard physical work, the word "raising pigs" did not appear in her career plan at all.

In 2005, when she graduated from college at the age of 20, "at that time, many girls of the same age made money selling clothes. I think I could, too." In the same year, her clothing store opened under the opposition of her parents. "it lost about 100000 a year, and then it closed."

The following year, Huang Shu-nu's arts and crafts store opened in Yiwu, which ended up losing more than NT $100,000 a year. Speaking of her original predicament, Huang Shu-nu looked guilty. "you know, before the age of 20, I had never washed a bowl at home, so I couldn't afford such a blow, but when I think about it now, it should be my parents who are the most hurt."

"the success story of starting a business is really moving, but from then on, I realized that starting a business is not as simple as I thought." After failing in business, Huang Shu-nu returned to Fenshui Town in desperation and stayed on her parents' farm to work as a clerk.

There are many reasons why I didn't want to raise pigs in the first place, but in fact, this industry lost even more. " Huang Shunu told reporters that in the pig industry, there is a saying that "earn one year, lose one year, and level off for three years." not to mention that the price of raw pork fluctuates with the market, and what brings the greatest loss to pig farmers is the swine epidemic. "before, our pig seedlings were introduced from Jinhua, Quzhou and Jiangsu, and they often bring various diseases in the process." Huang Shu-nu said that once an epidemic occurs in a pig farm, the pigs in the whole pig farm will die one after another, and pig farmers will lose hundreds of thousands at a time.

It is no exaggeration to say that this risk has not made the Huang family less worried, so much so that Huang Shu's parents had the idea of giving up their decades-old pig farming career. "fortunately, I would go out to study as soon as I had time, and finally found a way in ecological farming." Huang Shu-nu recalls that after she returned home, the Youth League County Party Committee and the Agriculture Office would irregularly organize farmers in the town to go out for training. "at that time, a professor from the Provincial Academy of Agricultural Sciences told me that feed pigs that had been fenced for half a year would certainly be replaced by native pigs raised ecologically."

After learning and training again and again, the idea of "transformation and upgrading, ecological pig raising" began to sprout in Huang Shu's mind. In order to convince her parents with her own actions and prove her determination, throughout the winter of 2006, Huang Shu-nu got up at 4 am every day and spent nearly an hour walking up a dozen miles of mountain road to the town's long-distance bus stop. Part-time work as a conductor. Seeing that their daughter was so determined, Huang Shu's parents rented a mountain for their daughter in Xinlong Village, Fenshui Town, with the mentality of giving it a try.

A propaganda film made by the Youth League Committee allowed her to reap the first bucket of gold in her life.

In 2009, Huang Shun's Liu Shu Farm was finally completed. The farm with a total area of more than 500 mu not only grows crops, orchards and pigs, but also raises pigs. "the professor of the Academy of Agricultural Sciences told me that 'Jinhua Liantouwu' has good varieties, long breeding cycle, delicious meat, high reproduction rate and high efficiency. It's very suitable for breeding." Huang Shu-nu said that although the origin of Wuwu in Jinhua is Jinhua, in fact, the climate of water division is similar to that of Jinhua, and it is not a problem for them to breed here. "more importantly, my pigs no longer eat feed, they are veritable grass pigs." In addition, pig manure and urine are returned to the fields and mountains nearby, forming an integrated production mode of planting and breeding.

In spite of this, after several entrepreneurial failures, she is still very cautious about this matter, and only a few dozen pigs were introduced to breed and raise themselves.

"there are too many failures for a variety of reasons, but if you want to succeed, you must be proficient in the industry." For Huang Shu-nu, who understands the reasons for her failure, she keeps watch on everything from breeding and vaccination to hygiene management. "once, my mother's friend came to the farm and was shocked to see me cleaning the pigsty." Huang Shu-nu said frankly that if she hadn't experienced setbacks, she would not have been able to endure these hardships and did not have the courage to take up this responsibility. In her memory, in the early days of the establishment of the farm, she followed her mother to the pigsty every day to clean up pig manure, vaccinated pigs, and wrote materials at night, and the cervical vertebra is still at the root of the disease.

At that time, the news of the beautiful "swineherd" quickly spread in the town. "it was in that year that I met Shu Dan, the current secretary of the Tonglu Tuan County CPC Committee. A documentary she made for me earned me the first bucket of gold in my life." Huang Shu-nu recalled that in 2009, after a documentary about Huang Shu-nu's pig-raising experience was posted online by Shu Dan, who was working in Tonglu League County Party Committee at that time, a buyer in Ningbo bought all the Jinhua Wuhu in Huang Shunu's pigsty with 200000 yuan in cash.

To be exact, this bucket of gold is not only an affirmation of Huang Shu's entrepreneurship, but also her motivation to move forward. Since then, Huang Shu-nu has built the farm into a high-quality Jinhua Liangtou Wu breeding, production and sales integrated operation and breeding base. In October 2012, with the examination and approval of Hangzhou Technical quality Supervision Bureau, Tonglu County Technical quality Supervision Bureau and Tonglu County Agriculture Bureau, the farm became a standardized breeding demonstration base for "Jinhua Liangdou Wu" breeding pigs.

In 2013, at the first Zhejiang Rural Youth Entrepreneurship and Wealth Project Competition jointly carried out by the provincial party committee, the provincial agricultural office, the provincial science and technology department, the provincial agricultural department, the provincial radio and television group, the provincial agricultural credit association, and the provincial foundation, Huang Shu-nu's "High-quality two-headed Black Pig breeding Base Construction and Ecological breeding Technology Development Project" won the Silver Award.

With the concept of e-commerce, we officially enter the e-commerce market. "all the pigs in 2016 have been sold out." At the beginning of the new year, such news made Huang Shun, who had just set foot on the Internet, beaming with delight. It turns out that as early as 2014, Huang Shu-nu began to sell "black black" pork with the concept of e-commerce, creating a new channel different from that of middlemen in the past. On June 15, 2015, Huang Shu established Hangzhou Wofeng Agricultural Development Co., Ltd., registered Liu Shu Farm as a brand and entered the Internet market.