The start-up record of college students'"swineherd"

At the foot of Mufu Mountain at the junction of Jiangxi, Hubei, and Hunan provinces, there is such a young couple in Gangkou Village, Gangkou Town, Xiushui County. After graduating from university, instead of looking for a job in a big city, they returned to their hometown to become "swineherds." The couple both graduated from a vocational college in Chongqing. their husband's name is Ludan, who was born in 1986 in Gangkou Village, Gangkou Town. His wife's name is Zou Lingli. She is two years older than Ludan and is from Anqing City, Anhui Province.

When it was cold winter, the reporter came to Gangkou Village, stood on a high post, along the direction of Ludan's fingers, saw many black and white pigs haunting in the green grass. At noon, with the bursts of bells ringing by the owner, all the flower pigs ran to the pigsty from different directions to enjoy the delicious food from the host. This is the "Mu Village Family Farm" created by Ludan and his wife.

After graduating from college in 2007, Lu Dan and Zou Lingli returned to Ludan's hometown port town to get married and gave birth to a son that year. By chance, the couple made a pig business with a net profit of 10,000 yuan. After tasting the sweetness, the couple felt that raising pigs was a promising industry, so they started raising pigs instead. At the end of 2007, the couple borrowed from east to west, raised 50,000 yuan, built a pigsty of more than 200 square meters, raised 60 pigs, and all went out smoothly five months later. However, due to the long cycle, it is not profitable. After analyzing the reasons, the couple believe that the main reason is the lack of experience, technology and knowledge of raising pigs. Since then, they have read online and checked in bookstores, and have been learning pig-raising skills day and night. In the course of continuous exploration and attempt, in 2008, Ludan, who had acquired pig-raising skills, bought 20 lean sows from Anhui, each giving birth to an average of 13 piglets, all of which went out smoothly 9 months later, just in time for the pig market to be good. In less than a year, he made a net profit of more than 1 million yuan.

At the end of 2008, the Ludan couple had a large-scale pig industry, but they had a sense of crisis-the pig industry was very competitive, and many big groups were also doing it. I'm afraid it will be difficult to develop if it goes on like this. "fighting for strength and scale is definitely not as good as big groups, and we must fight for characteristics. There are not many other local areas, that is, there are many mountains, so it is better to carry out ecological pig farming on the spot, that is, the so-called 'native pig'."

In 2009, the couple rented a mountain forest and began the breeding of the black flower pig in Moucun. At first, the scale of breeding was small, but because of its good taste and good taste, the black flower pigs they raised sold very quickly. In order to create their own characteristic brand, Ludan and his wife pay special attention. They usually feed black flower pigs with natural foods such as corn, bran and sweet potatoes, and pigs are treated with traditional Chinese medicine when they are sick. The situation in the mountain forest is complicated, and some pigs run in and never come out, so the cost of raising pork is high, and the price of pork is twice that of ordinary pork. Some customers said, how do you know this is an ecological pig? In order to make customers believe what they see, the couple thought of a lot of ways to open a small farm near the woodland where pigs were raised, so that customers could go to watch the breeding process of Hei Hua pig and provide some farm music projects. During our trip to the mountains, when we saw with our own eyes the breeding process of Black Flower Pig, we no longer have any doubts about the price of pork, and pork is selling better and better.

After several years of efforts, "curtain village black flower pig" now slaughters 3 to 5 flower pigs for sale every day. Because of its green pollution-free, fat meat and smooth taste, it is deeply loved by consumers. At present, the couple's pig woodland has reached 1000 mu, and the annual sales of Heihua pigs are more than 4000, with sales of nearly 10 million yuan.

Talking about his plans for the future, Lu Dan said: "through three to five years of efforts, we intend to push the 'curtain village black flower pig' to the whole city and the whole province, and it is possible to go to the whole country in the future to make the enterprises bigger and stronger."