After Pengan 80, he waded out of the road of "touching the net" to increase income and become rich.

The once unpopular native chicken has now become an "Internet celebrity" in the circle of friends. Over the past year, Hu Xiuqiong's heart has been on a roller coaster with her own chicken.

A part-time job is not a long-term solution. Hu Xiuqiong, 34, cobbled together 40,000 yuan last year to build a chicken coop in Shiliang Village, Pengan County. At first, her daily job was to take care of her own chicken coop, but now she has another job-broadcasting her daily "trivia" live on Wechat and sharing her "earthy" flavor on moments.

Accidentally "touch the net"

Sold for 3000 yuan a day at most.

When Hu Xiuqiong first touched the net, her career was at a low ebb. "if hard-working chickens cannot be sold, either native chicken breeds are suspected or the price is too high." At that time, Hu Xiuqiong, who had no way to sell chickens, was so anxious that her mouth blistered. However, at this time, Zou Wenhu, first secretary of Shiliang Village, sent a message to Hu Xiuqiong in her circle of friends. To Hu Xiuqiong's surprise, as the circle of friends spread, her native chicken suddenly became popular in the circle of friends. "at most, it sold for 3000 yuan a day."

"before, I didn't know that chickens could be sold on the Internet. This experience has taught me a lot." After tasting the sweetness, Hu Xiuqiong began to think about customer demand and supply, and made "order farming" to form a "private customization" plan, providing the best products for Wechat friends who are in demand.

"there is no shortage of chickens in the market. if native chickens want to sell, they must find the right position." Hu Xiuqiong starts from the supply side, positioning high-end, increasing the gold content of native chickens, strictly controlling breeding, hatching, breeding, transportation, sales and other links. "all links are broadcast live through Wechat, and there is a picture and the truth."

After finding the right location, Hu Xiuqiong began to repackage her native chicken online. Since she bought the first generation of native chicken seedlings, compared with the chickens in other farms, Hu Xiuqiong's native chicken can only grow to 3.5 jin at most, and the fencing time is 3 months longer than that of ordinary farms. The high cost and long cycle of breeding have become the selling point of her native chicken.

Culture environment

Natural "oxygen Bar" becomes "Internet Celebrity"

In addition to reshaping the quality of native chickens, Hu Xiuqiong also thought about the breeding environment.

Shiziliang Village is located in Dashen Nanhai Water Conservancy Scenic spot in Pengan County. Due to the construction of Dashengou Reservoir, many fertile land in the village has been flooded, and the village is also a key impoverished village in the reservoir area of the county. In the eyes of ordinary people, the shortcomings of large numbers of people, high mountains and deep valleys have become the advantages of narrow ditches, forest and quiet elegance in Hu Xiuqiong's eyes.

With a change of thinking, the whole grain free-range native chicken in the natural oxygen bar soon became an "Internet celebrity" in the circle of friends. With the help of the Internet, through the "last kilometer", Hu Xiuqiong's native chicken flew directly from the ravine to the citizens' dining table. "at the beginning of spring this year, I just moved my fingers and made a phone call, and I made more than 10,000 yuan." There was a smile on Hu Xiuqiong's face.

From no one to hot, the quality and environment of native chicken have not changed, what has changed is the thinking of Hu Xiuqiong, the chicken owner. Now, Hu Xiuqiong, who has become rich with the help of the Internet, is stepping up the expansion of chicken sheds and setting up cooperatives in order to drive more poor people to "touch the net" to increase their income.