The fashionable boss of Jiange became a swineherd and led his neighbors to shake off poverty and become rich.

Ecological pork listed on the market

In the past three years, through the production mode of "company + professional cooperative + family farm", Wang Bo has raised pigs to drive more than 300 households and 900 people out of poverty in Jinping Township, Jiange County, Guangyuan City. At present, it has led the development of many villages and towns in the county.

The free-range running pigs are growing happily.

Wang Bo told me: "in the early days of starting a business, I encountered a lot of difficulties, such as family opposition, friends' suspicion, villagers' mistrust and shortage of funds." I invested more than NT $8 million I had saved before. Even the house I lived in was mortgaged. When I was poorest, I had only a dozen pieces of money in my pocket. I was reluctant to spend money on medicine when I caught a cold. Now that I have opened the consumer market, I have opened four more stores and provided pork to hotels, restaurants and canteens. I have won a good reputation and pork supply exceeds demand. But making money is not my original intention, my original intention is to put my villagers on the road of getting rid of poverty and become rich, so that consumers can eat rest assured meat! "

Accidental experience is bound up with pigs.

Wang Bo was born in the countryside of Jiange. After finishing his first year of high school, he dropped out of school to do business, set up a stall, worked as a cook, engaged in decoration, and later contracted the project, accumulating a lot of money. His success impressed his father, and the villagers in the village also regarded him as an example, calling him "young and capable, a promising child" and the pride of the whole village.

But an accidental experience made Wang Bo a swineherd and a "pig boss". One summer in 2012, he and several friends visited Jinping Township, Jiange County, and went to an aunt's house to find water to drink. He learned that the traditional rural pig growth cycle was long and did not make money, and sometimes even lost money. Because of the backward traffic, we have to wait for the boss to pick up the pigs, which often keeps the price very low. His aunt's words shocked him and haunted him like a big stone on his heart. "I will help the villagers raise pigs so that they can shake off poverty and become rich," he secretly made up his mind. As soon as I went home and talked to my family, I didn't expect that the whole family was firmly opposed, especially my father, who said that he was "messing around" and that his wife did not support him because he was so angry that he was so angry that he even opposed it with his closest brother. Wang Bo had no choice but to discuss it with his best friend. at first, the friends were very surprised, then expressed their opposition, and later jokingly gave him the nickname "Boss Pig", saying that he was stupid and that his dignified construction boss was inappropriate to raise pigs. and it's like a mountain apart, and pigs are not easy to raise.

Make up one's mind to become a swineherd

Although he could not get the support of his relatives and friends, he could not shake Wang Bo's determination to raise pigs. The fashionable boss is determined to be a swineherd. He began to read books and collect information about pig farming on the Internet. Sichuan Province is a major pig export province, Jiange County is an agricultural county, but also a national poverty-stricken county, if raising pigs according to the traditional model certainly has no future, pig breeds have to be changed, and breeds need to be introduced to suit local breeding. Consumers like it and have better economic benefits to help villagers shake off poverty and become rich pigs. In the end, he chose this kind of black pig, but this is not an ordinary black pig, it is called Sichuan-Tibetan black pig (also known as Shu. Zhou Kelang "pig"), Sichuan-Tibetan black pig breed is excellent and the meat is delicious. After selecting the breed, Wang Bo immediately set off to the villagers' homes to do publicity, but when the villagers heard that they were asked to raise black pigs, their heads shook like a rattle, "No, who will buy black pigs these days?" "the older generation used to raise black pigs. Black pigs are fat and fat, so they don't taste good," Wang Bo hastened to explain. "my black pig breed was imported from Germany, not native black pig, which is different from the black pig breed you raised before." The villagers are still not happy, "No matter what country your black pig comes from, what if you can't sell it?" Wang Bo hurriedly promised that "I will give the piglets to you to raise, and I will recycle them when I become a fat pig." this is what Captain Wang said. "you see how can you look like a pig farmer in a suit and leather shoes? if you run away at a loss, who will the villagers ask for money?" The villagers talked a lot, but they didn't believe that the black pig he brought could make money. It seems that in order to win the trust of the villagers, we must also have the support of the government, Wang Bo thought.

The government supports the fight against poverty

Wang Bo went to the township government to carefully analyze to the leaders the idea that he wanted to drive the villagers to raise pigs and become rich. He was immediately recognized by the township leaders, and the township leaders hated each other too late to discuss with Wang Bo the breeding model, sales channels, and so on. He also personally brought village cadres and Wang Bo's family to the villagers to do work, guarantee, and sign contracts.

Wang Bo chose the production mode of "company + professional cooperative + family farm" for raising pigs. To put it simply, Wang Bo credits piglets and sows to the villagers without charging a penny, and when the sows have piglets and grow into fat pigs, Wang Bo's company recovers piglets and fat pigs according to the price signed by the contract, and then deducts the cost of piglets and sows. In the process of feeding, Wang Bo's company should be responsible for technical guidance and supervision, to ensure the original ecological feeding, eat rice bran, wheat bran, and so on. Pig-raising pens are built by poverty alleviation funds applied by the township government and do not need to be paid by ordinary people. In addition, with the support of the township government, Wang Bo established a professional animal husbandry cooperative in Jiange County, Sheng Hong, in Jinping Township. Farmers joined the cooperative as shareholders, becoming both bosses and employees, and the villagers were highly motivated. The cooperative has a special deposit, which is jointly supervised by the township government, Wang Bo's company and the members. If the black pigs raised by the members get sick or die, the deposit will make up for the loss of the members and allow the villagers to raise them without risk. To ensure the vital interests of the villagers.

Taste the sweetness and like the folks.

Captain Wang, who sings a different tune, "to tell you the truth, the first time I saw that boss did not believe that he could raise pigs. How could such a fashionable boss come to the countryside to raise pigs, dirty and tired?" But I am taking it now. In the past, my wife and I raised three or four pigs a year at home. We didn't make any money. We just managed to get by, because we couldn't go out to work even when we were old. I joined the cooperative in 2013 and raised foreign black pigs for two years (the villagers used to call pigs imported from Germany "foreign black pigs"), earning NT $150,000 or NT $60,000 a year. "Captain Wang is very mysterious here, but he can't hide his joy. "this year, I'm going to expand my enclosure. I plan to raise 100 foreign black pigs. My son and wife won't go out to work. Raising pigs at home is much better than working outside. Now I am a loyal supporter of Boss Zhu. " I can tell that Captain Wang was called "Boss Pig" with a tone of admiration and gratitude.

According to the person in charge of the township, "Wang Bo has found a way for us to shake off poverty and become rich." This new production and marketing model is very much in line with the development model of our township. In the past, the whole township only produced more than 1,000 pigs a year, but now a village produces more than 6,000 pigs a year, from the penultimate row of the county to the third-to-last in the county. It has been affirmed and praised by county leaders many times. "