Baoshan Tengchong: the leader of getting rich, "Ostrich King" Li Chaozhi

In the domestic ostrich breeding industry, Li Chaozhi can be regarded as a famous expert. Enter his name on the search engine and the word "Ostrich King" immediately pops up.

In 2015, the ostrich farm founded by Li Chaozhi achieved an annual output value of 3.5 million yuan. Starting a business for 10 years, Li Chaozhi took Tengchong as the fulcrum and spread ostrich products to the surrounding areas, Guangzhou, coastal areas and even all parts of the country. The enterprise has entered a period of stable development, and the ostrich farm has developed to 200mu, with an estimated output value of 4 million to 5 million yuan this year. While harvesting wealth, he also became a start-up star in Tengchong.

Li Chaozhi budgeted for the reporter's 2016 output value: the four breeding bases of Tengchong, Lincang, Ruili and Lianghe can achieve an output value of more than 3 million yuan; the expected output value of 25 mu of red kiwifruit is 300000 yuan; and the expected output value of blueberries, cherries and bayberries is 100000 yuan. The output value of other catering and agricultural by-products has not yet been calculated.

"entrepreneurs, especially small and micro enterprises, should keep an eye on one point so that they can avoid detours!" This is the essence of entrepreneurship summed up by Li Chaozhi in practice.

Li Chaozhi was also confused before raising ostriches. After obtaining the Tengchong Youth Entrepreneurship loan, Li Chaozhi, with 2 million yuan of capital and ambition, invested the money in the green vegetable market that he had never set foot in, and lost it. After many troubles, Li Chaozhi's friends and classmates gave him advice: keep an eye on the ostrich, be an ostrich, and when it is done, other things will have a knock-on effect and have no business worries.

Now, after various explorations, Li Chaozhi is calm and confident. Taking ostrich as the main product, he developed a series of agricultural and sideline products, such as ostrich meat, ostrich skin, ostrich egg, ostrich hair, etc., built a sightseeing and leisure experience farm, and opened the franchise store to the surrounding counties and cities with Tengchong as the center.

Service first and paying attention to human nature is the idea drawn by Li Chaozhi after continuous exploration.

If the guests come to see the ostrich, they not only want to eat, what should they do? Build a leisure farm and grow kiwifruit, blueberries, cherries and bayberries. What if guests are picky about food raw materials? Grow green onions, ginger, coriander, green and white vegetables, raise pigs and chickens. Guests come, do not want to eat, just want to eat ostrich barbecue how to do? So, carry out the business of roasting ostrich meat. What if the guest comes and the child is left unattended? So a children's playground was set up in the park.

"once the service is good, the natural business will be good." Li Chaozhi thinks.

Now when you come to the gate of Ostrich Manor, you can see a small shop that provides free service for passers-by, which provides free hot water and consultation services for guests. Li Chaozhi said that a cup of hot water is inconspicuous, but it can warm the hearts of guests.