It costs 100 yuan for a pharmacist to become a swineherd for a jin of pork.

Deng Guoyong's pigsty won the national patent

The average price of pork is more than 100 yuan per catty, and the cheapest suet oil is 88 yuan per catty... Qijiang District has a pig farm selling "phospholipid-rich" black pork. Deng Guoyong, the 48-year-old boss, said eating black pork can improve memory. He attracted more than 400 regular customers within a year and sold more than 2000 catties a month. Deng Guoyong held a press conference at Yuzhou Hotel in Yuzhong District to share his way of making money on Monday.

Find brain tonic for daughter to make business

Deng Guoyong was born in Nanchong, Sichuan Province. He obtained the qualification of licensed pharmacist in 1995 and served as senior management personnel in two listed companies successively. Today, he is about 1000 meters above sea level in Dongxi Town, Qijiang District on the list village mountain forest, when a pig shepherd. He introduced Shandong Laiwu pig as seed source, and then bred it with his own patented breeding technology to raise phospholipid-rich black pig.

Deng Guoyong introduced, 2012, his daughter in chongqing a key middle school high school, but the results are not ideal. Teachers believe that children are very smart, but not easy to concentrate, memory is not good.

Deng Guoyong, as a pharmacist, found that the possible reasons for his daughter's poor memory were low phospholipid intake and insufficient metabolic compensation, resulting in the loss of phospholipids in her memory unit. He accidentally learned that Shandong Laiwu black pig fat contains 60% to 70% phospholipids, pork price reached more than 100 yuan per catty.

In September of that year, Deng Guoyong spent more than 5000 yuan to buy more than 40 catties of Laiwu black pork. After his daughter ate it, his grades improved steadily. In the second year of college entrance examination, her daughter entered a key university in Chongqing with a score of more than 40 points higher than the score line. This was also confirmed by Teacher Zhang, the class teacher of that year.

At this point, Deng Guoyong decided to introduce Laiwu black pigs and breed them in Chongqing.

Improving Pork Quality by Improving Breeding Methods

In September 2013, Deng Guoyong selected his breeding base in a mountain forest with fresh air and cool summer after many investigations. Since then, he has introduced more than 300 purebred Laiwu black pigs twice, hired breeding experts from Shandong for guidance, and hired two experienced workers from Guangdong with high salaries to work on the farm, officially starting breeding.

At the same time, Deng Guoyong imitated the original ecological environment, transformed the pig farm, built "dining room","bedroom" and even "balcony" in each pigsty, and there was nutrient soil on the roof of the pigsty, which could not only grow vegetables, but also keep the pigsty warm. This kind of heat preservation environmental protection pigsty has obtained the national utility model intellectual property right patent.

In feeding, Deng Guoyong insisted on selecting grain feed, mixing corn, wheat bran, alfalfa and rice bran according to nutritional ratio, and then fermenting. To this end, he also proposed "a method of raising pork phospholipid content","a method of raising pork cholesterol" and other patent applications.

Let the students try it for two months before paying

Deng Guoyong said Laiwu black pigs grow slowly, from birth to slaughter, it takes about 18 months, breeding costs equivalent to three times that of ordinary pork pigs. A Laiwu black pig of about 240 jin has a breeding cost of more than 5000 yuan, so the price of Laiwu black pork per catty is about 100 yuan.

At the beginning of 2015, the black pigs in Deng Guoyong's pigsty were listed for six times. He opened a sales outlet near a middle school in Longtou Temple, Yubei District, hoping to win the market among students by virtue of his daughter's successful experience. However, three months after opening, sales performance was bleak. The price difference between black pork and ordinary pork is too big to be accepted by consumers.

On the 16th, Deng Guoyong told Chongqing Evening News reporter, In order to open the market, He and some students 'parents signed a trial agreement, By him free to provide two months of trial opportunities, Parents according to the child's learning performance to decide whether to buy black pork.

Now, these parents who signed the agreement began to actively buy black pork, Deng Guoyong already has more than 400 fixed customers, monthly black pork sales reached more than 2000 catties.

Expert Evaluation and Verification of Academy of Medical Sciences, Academy of Agricultural Sciences

In order to verify the role of phospholipid-rich black pigs with high phospholipid content, Deng Guoyong applied to China Development Strategy Research Association for scientific and technological achievements evaluation.

On March 10 this year, China Strategic Research Association led the organization of experts from China Agricultural University, Chinese Academy of Medical Sciences, Chinese Academy of Agricultural Sciences, Science and Technology Development Center of Ministry of Agriculture, etc., and held the scientific and technological achievements evaluation meeting of Chongqing Phospholipid-rich Black Pig "Key Breeding Technology of Phospholipid-rich Pork Functionality" in China Strategic Research Center.

On the 16th, the reporter saw this "scientific and technological achievements evaluation report," its evaluation results are: Chongqing rich phospholipid black pig Co., Ltd. pork products "rich in phospholipids, its function is to effectively alleviate the memory decline caused by myelination nutrition deficiency, attention loss, slow thinking, slow reaction, bad mood and other sub-health symptoms."

At the same time, the report also pointed out that "the evaluation conclusions of scientific and technological achievements do not have administrative effectiveness, but only advisory opinions." The consequences of decisions based on evaluation conclusions are borne by the decision maker."

"If the current membership growth rate, early next year fixed customers can reach more than 3000, monthly sales will exceed 1.5 million yuan." Deng Guoyong said that the current stock of 1500 black pigs can meet the market demand for at most two years. In the future, he will consider cooperating with surrounding farmers to ensure market supply and increase farmers 'income.