Baiquan Town, Zhejiang Province: young people return to their hometown to plant succulent plants and open up new ways to get rich.

Loach breeding base, legendary manor, Zhouquan orchard. In recent years, with the strong support of the Baiquan town government, all kinds of youth entrepreneurship projects have sprung up like bamboo shoots after a spring rain. Among the many entrepreneurial projects, the "succulent base outside the window", located in Jinshan Village, Baiquan Town, has been particularly popular recently.

Entering the greenhouse of the base, there are peculiar and colorful succulent plants on flower racks, flower beds and platforms everywhere, like a miniature botanical garden. The owner here is Jiang Wubin, a 31-year-old local youth. After graduating from university, Jiang Wubin decided to start his own business. He opened a fruit shop and also ran a flower shop. In the second half of 2013, cute succulent plants suddenly became popular on the Internet. Smelling the business opportunity, he decisively set up a succulent planting base on more than 1 mu of land in Mazu Street, but this is still very difficult for young people who have no planting experience. "at first, I didn't figure out the planting method, and the succulent plant grew poorly and the color was not good. Moreover, the succulent variety was single, the base was remote, and not many people came to buy it, and the market was not wide." Jiang Wubin said that at that time, the average monthly turnover of the base was only more than 2000 yuan, and it was in a state of loss for a long time. In the face of such a situation, Jiang Wubin did not give up, but became more and more frustrated and courageous, thinking hard about countermeasures and actively changing his way of thinking.

In the first half of last year, Jiang Wubin returned to Jinshan Village to contract 5 mu of wasteland upstream of Jinshan Reservoir and began to replant succulent plants. On the one hand, he explored cultivation techniques more attentively, went to Shandong, Fujian, Shanghai and other places to learn cultivation techniques many times, and usually visited most meat forums and netizens to learn and exchange experiences whenever he was free. On the other hand, he changed his mind and decided not to "focus" on retail but to do succulent wholesale, and tried to open up the market through Wechat, QQ and other online channels. Facts have also proved that Jiang Wubin fought a beautiful "turnaround." This new base has high topography, large temperature difference between day and night, sufficient light, and is suitable for succulent growth. coupled with the improvement of cultivation technology, the succulent growth in the base is quite gratifying and is loved by succulent lovers. Today, there are nearly 300 species, more than 5000 succulent plants and more than 100,000 leaf seedlings in the base, including rare varieties. "varieties such as Wild Baron, Blister and primitive ebony are basically hybrid on the market at present, and we are all introduced from South Korea, Europe and other places." According to Jiang Wubin, these rare succulent plants can be sold for as high as 7000 yuan to 8000 yuan per pot, and the cheapest is about 500 yuan per basin.

With the rise of fame, the average monthly turnover of the base can reach 30,000 yuan. Next, Jiang Wubin plans to expand the scale of the base and let succulent plants into the families and lives of more people.