King Bletilla striata from Yingfeng Town, Shiquan County, Shaanxi Province, introduced "Golden Phoenix" to help villagers get rich.

Bletilla splendens is like a Phoenix flying in blossoms, very beautiful.

The Bletilla splendens seedlings just planted this year have sprouted new roots, and Xu Qifang has a heart in mind.

Yingfeng Town, which is located on the Meridian Ancient Road, is rich in land resources and good original natural scenery. It used to be an important commercial post station in history, but with the rapid development of modern traffic and information, Yingfeng, which is relatively far away from the county seat, has been gradually marginalized. How to break the shackles and find a way out for development, the post-70s beauties of Wutong Village in this town dare to think and dare to do, invest nearly one million to develop Bletilla striata and other traditional Chinese medicine industry, and take the road of counterattack from urban elites to rural mud legs.

Bletilla striata is a kind of expensive traditional Chinese medicine with few wild resources, and artificial propagation has just entered the exploratory stage in recent years. Because of the high price of seedlings and the high requirement of growing environment, few people dare to plant it. Xu Qifang used to deal in drugs and was extremely optimistic about the market prospect of Bletilla striata.

In 2015, Xu Qifang resolutely gave up her comfortable life in the city and returned to her hometown Wutong Village to develop Bletilla striata planting. She has transferred more than 60 mu of land and invested nearly 1 million yuan. Under her careful management, Bletilla striata is growing well all over the place.

Because Bletilla striata blossoms like a flying Phoenix, it is very beautiful. Xu Qifang often calls her love grass "Golden Phoenix". In the eyes of the villagers, this bird flying out of Wutong Village is more like a "Golden Phoenix". Now she's flying back.

Why do I want to go back to Wutong Village for development? Xu Qifang said: "I walked out of the mountains from here, and the landscapes here raised me. Now I come back not only for my own development, but also to attract good projects so that the villagers can get rich with me." In 2016, driven by Xu Qifang, six households of Bletilla striata were planted in Wutong Village and Sanguanmiao Village, with more than 20 mu of demonstration planting, and more than 40 households of Radix Astragali and more than 80 mu of demonstration planting were developed in the adjacent Xinzhuang village.

Xu Qifang calculated an economic account for us: Bletilla striata can be harvested for 3 years, and the yield per mu can reach 2000 jin. According to the current market price of 60 yuan, the output value per mu can reach 120000 yuan, and the output value of her 60 mu of Bletilla striata will reach 8 million yuan. And Astragalus planting investment is small, the effect is quick, the same year planting can be dug, mu output value can reach more than 3500 yuan, very suitable for poor households to plant.

At present, Xu Qifang has declared the family farm, registered and established Shiquan Quanfeng Materia Medica planting Co., Ltd., and signed product purchase and sales contracts with a number of pharmaceutical companies. Next, she will set up a cooperative for the cultivation of traditional Chinese medicine in Wutong Village, and she will drive more villagers, especially poor families, to get rich.