The whole industry chain of traceable supervision of mutton in Inner Mongolia

Original title: build a traceability system of mutton in Inner Mongolia, and realize the supervision of the whole industry chain of breeding, processing, distribution and consumption with the help of big data.

Herdsmen raise sheep and people don't worry about eating meat.

Traceability system of mutton in Inner Mongolia

Yang Xu flying all over the sky finally stopped completely, and summer came.

A group of people gathered around the foggy hot pot, accompanied by beer, rinsed thin slices of fresh mutton with crushed ice in the mandarin duck pot, dipped in sesame oil and garlic into their mouths. Such a scene is enviable, but have you ever worried that there is something wrong with the mutton you eat? In recent years, frequent exposure of "adulterated mutton" incidents have aroused people's concern about food safety every time.

Since 2014, Inner Mongolia has carried out traceability project construction, through mutton safety traceability information management, so that breeding, breeding, epidemic prevention and control, processing, storage and transportation, sales of various links of information interconnection, for grassland mutton hanging "ID card". At present, Inner Mongolia has millions of sheep in the whole industry chain information storage and traceability supervision.

Online shopping buyers: scan the code to know the details.

Despite tasting delicious food everywhere, Lao Li, who lives in Beijing, loves the black-headed sheep (Sunita sheep) meat on the prairie, no matter shabu pan, ice boil, barbecue, and stuffing, the meat is delicious, fat but not greasy, and has no taste at all. It's just that in the past, authentic prairie mutton was not easy to eat, so we had to make a special trip to the prairie. As for the "prairie mutton" sold in hot pot shops and sold on the market, Lao Li is not sure.

On the other hand, online shopping has long been popular in recent years, but Lao Li does not dare to place orders casually, and the online dazzling array of meat products is mixed with fakes. Also, clothes can be worn even after buying fake goods, and it is no joke that shoddy food is eaten in the mouth.

Since last year, Lao Li learned about "tracing the origin of mutton" from the Internet, which made Lao Li dare to place an order, because after buying mutton, he can know which sheep in which farm each piece of meat comes from.

Lao Li took out a packet of traceable mutton slices from the fridge. there was no difference from the packaging, but there was an extra QR code. Lao Li scanned it with his mobile phone, and the screen showed the traceability information of the packet of mutton: the 8-month-old lamb, produced in the grassland of Sunite left Banner of Xilingol League, has no problem with processing flow and inspection and quarantine, and runs a long distance. You can rest assured to eat.

You no longer have to travel all the way to the prairie or ask people to buy it. You can buy authentic prairie mutton at home. However, when others at the dinner table take out their mobile phones to take pictures and send them to their moments, Lao Li takes out his mobile phone and scans the QR code to check the information.

Tracing back to the company: behind the database is a "great treasure"

Behind the simple QR code is a complete traceability supervision platform, which seamlessly supervises mutton from the whole industry chain, such as breeding, slaughtering and processing, logistics and distribution, and terminal consumption, and sets up a herd database. When consumers buy mutton, you can know all the information of sheep since birth: farmers, weight, growth cycle, grazing distance, epidemic prevention signs, slaughtering and processing links, and so on.

Inner Mongolia Wutong World Network Technology Co., Ltd. is the construction and operator of this traceability platform. With the development of traceability platform construction, Zhang Wankai, the company's executive director, increasingly feels that the whole team has "dug up a great treasure".

Zhang Wankai told reporters that sheep included in the traceability system will wear electronic ear labels after they come out of the fence. The ear marks are the "ID cards" for them to enter the slaughterhouse, and meat production will go through many processes such as slaughtering, segmentation, processing, packaging and so on. Among them, pre-slaughter quarantine information, slaughtering segmentation standard information and processing hygiene information are important contents of the safety traceability system, and the company has special technical personnel to input data on the site. Supervise the whole process.

After the meat is produced and packaged in the slaughterhouse, the meat is transported to the cold storage for storage, and the company will supervise the warehouse, warehouse management personnel, storage time and so on. "Meat products in and out of the cold storage should be scanned, and all data should be uploaded to database files." Zhang Wankai added that after the finished product was loaded into a cold-chain transport vehicle, it was sealed electronically, monitored the whole process, and eventually shipped to the retail or online shopping market.

However, the traceability platform is not limited to traceability inquiry and standardizing production, it can provide complete data sources for industry executives, government supervision and other departments, according to which government departments can carry out disaster early warning, disease prevention and control, epidemic prevention, grassland and livestock balance, grassland utilization, statistical monitoring and other work.

"through big data's analysis of sheep, we in turn help herdsmen raise accurately, graze reasonably, and improve herdsmen 'production activities according to market demand and resources." Zhang Wankai said.

On the other hand, through the e-commerce platform to sell traceability mutton, relying on the traceability platform of big data support, to provide customized grassland animal products for end consumers. "We are docking with Tmall and JD.com, installing traceability information query ports in their online shopping sales interface to facilitate consumers to inquire about authenticity for the first time." "with the extension of the traceability platform and the improvement of the database, its functions can continue to be mined," Zhang Wankai said. "

Grassland herdsmen: it is easier to earn a lot of money to herd sheep.

Herdsman Setezig recently found that herding sheep has become easier. You don't have to follow the sheep on the prairie every day and sit in the house to know the position and trajectory of the sheep, and you don't have to worry about being confused with other people's sheep.

However, this "convenience" begins with "trouble".

In 2014, Xilingol League began to promote the mutton traceability project on the grassland. For Setezig, it is required to put an ear tag on each lamb born to him, and to record all the information such as the birth weight of the sheep and his own personal information with a handheld phone. This is not over. In the future, as long as the sheep are regularly tested for epidemic prevention and medication for diseases, they will have to enter information again and again, which is much more troublesome than before. Fortunately, the company promises that all instruments and equipment are free, herdsmen buy shares through cooperatives, mutton will be sold through e-commerce in the future, and each sheep will be sold at a higher price. So Seth made Zigg "reluctantly" to try.

Of course, the traceability project is not just earmarking and inputting information to the sheep. The traceability company has also transformed the sheepshed and sheepfold for the Xitzhige family, installed an automatic sorting system and an automatic flip door, which makes him feel a little tired.

In the process of sheep breeding and breeding, Xitzag found a "surprise": the handheld not only records information, but also has a GPS locator installed in the neck of the sheep, which can display the location of the sheep at any time, which pasture, riverside, and so on, and record the distance they run every day. This is much more convenient. Sitting in the room watching the handset is like herding sheep. Moreover, the company has installed a high-resolution camera on the roof, and sitting on the computer screen at home, you can see the surrounding sheep. With this equipment, Setezig would have been able to stay in the house all day had it not been for the wind and rain or driving sheep back at night.

Moreover, ear tags also have an advantage, do not be afraid to get confused with other people's sheep, there is controversy directly scan the code with the handset.

However, what makes the whole traceability project really happy is that it makes a lot of money. In 2015, sheep sold through e-commerce after being included in the traceability project were 120 yuan higher on average than those sold directly on the market. Moreover, e-commerce sales are good, and each herdsman can get a year-end rebate. In January this year, Sitezig himself received more than 10,000 yuan.