Village official camera shot grapes online crowdfunding Le Taobao

Original title: Shanxi: "Countryside + E-commerce"

Zhang Xinmiao (right), a "college student village official" from Zhongliao West Village, Jiyi Township, Qingxu County, takes a picture of the vineyard on May 31. He runs an online grape crowdfunding project and is expected to be online in early June. Photo taken by Xinhua News Agency reporter Yan Yan

Rural e-commerce is a new form of business to promote the circulation of agricultural products, farmers' consumption and rural youth entrepreneurship, and it is an effective way to solve the problems of agriculture, rural areas and farmers and promote the integrated development of urban and rural areas.

In recent years, Shanxi Province has made great efforts to develop rural e-commerce. By 2020, Shanxi will cultivate 30 typical rural e-commerce demonstration counties, basically realizing the express service of "rural network and village-to-village express delivery".

In addition to e-commerce giants such as SUNING, JD.com, Alibaba and other e-commerce giants competing for the rural e-commerce market, local e-commerce enterprises in Shanxi, such as "Le Cun Amoy", are also stepping up their layout, setting up nearly 10,000 village and town experience stores in Shanxi province.

At present, e-commerce is developing rapidly in the vast rural areas of Shanxi, introducing high-quality industrial products from cities into the rural market, and at the same time broadening the sales channels of agricultural products through "Internet +" to help farmers increase production and generate income.

Photo taken by Xinhua News Agency reporter Yan Yan