Hainan Qiongshan litchi has an output value of more than 400 million yuan and has become an important industry for farmers to get rich and increase their income.

Recently, the reporter learned from the Qiongshan District Agriculture and Forestry Bureau in Haikou that the average purchase price of Qiongshan litchi this year was 6.50 yuan per jin, the highest in the past 17 years. Qiongshan litchi output reached 31600 tons and output value reached 410 million yuan, a record high. Litchi planting has become an important industry for Qiongshan farmers to get rich and increase their income.

Guiding workers to pack up the last batch of litchi and ship them to the purchasing station, Zhou Yongdao, the person in charge of the circular agriculture demonstration site in Yunlong Town, Yunlong Town, Qiongshan District, Haikou, told reporters happily that although affected by the changeable weather at the beginning of the year, under the careful guidance of the agricultural department, the litchi harvest this year was good, and the purchase price reached an all-time high, which can be described as a double bumper harvest.

Longping Village Farm in Sanmenpo Town not only provides restaurant entertainment services for tourists, but also specially develops litchi picking activities, receiving an endless stream of tourists picking every day, receiving tens of thousands of tourists from May to June. Tang Ji, the person in charge of the farm, said that the added value of litchi picking is higher than that of simple sales, picking 10 yuan into the garden, taking away 10 yuan per jin, nearly twice as high as the sales price, but also saving the cost of manual picking litchi. More than 400 mu of litchi in the village is basically used for picking, with an output value of nearly 2 million yuan this year. Litchi picking not only expands the sales channels of litchi, improves the added value of litchi, but also enriches the leisure content of rural tourism.

Sanmenpo Hongming Farm is the largest litchi planting base in the province, with a planting area of 25000 mu and an output of 15000 tons. The person in charge of the litchi standardization base said that the farm workers were happy with the bumper harvest of litchi in Qiongshan, thanks to the meticulous guidance of the district party committee, the district government, and the agricultural department.

Li Maoshun, director of Qiongshan District Agriculture and Forestry Bureau, said that the agricultural department mainly provides guidance to litchi growers from several aspects, such as technical services, information services, brand services, insurance services, management and protection services, and so on. From the flowering period, according to the weather conditions, the Agricultural Technology Center sends a weekly technical guidance brief to growers in the form of writing, text messages, etc., and organizes technicians to guide litchi flowering and fruit setting on the spot from time to time. Free distribution of organic fertilizer to farmers to guide farmers to improve fruit quality. Take the initiative to "go out" to Shandong, Xi'an and other places to receive buyers, e-commerce, Xi'an Keguo specially opened a stall to sell Qiongshan litchi. In addition, in order to protect the interests of farmers, they also pierced the needle and prompted the people's Insurance Company of China to sign agricultural insurance with growers. Farmers underwrite insurance at 200 yuan per mu and the unit price is less than 3.7 yuan per jin. The insurance company will settle the claim and give farmers "reassurance".

Brand building is an important work for the Qiongshan district government to expand the litchi industry and enhance the popularity of Qiongshan litchi. Haikou Litchi Fair has been held in Sanmenpo Town, Qiongshan District for six consecutive years, bringing the "butterfly effect" to Qiongshan litchi sales. every year during the litchi purchasing season, nearly 100 buyers and e-commerce from all over the country gather in this litchi town of Sanmenpo, and the small town market is busy with traffic. This year, SF Express, the largest private express delivery company in the country, went directly to the producing area to set up logistics points, and Alibaba and other e-commerce also set up points, providing maximum convenience for litchi sales.

Provide intimate technical guidance for growers, strengthen the brand building of rich farmers, expand the leisure function of orchards, and explore network sales channels. Qiongshan District Party Committee and District Government are making great strides on the road of expanding litchi industry and increasing farmers' income.