Embracing the Internet, Gao County College Students Cultivate Land Benefit of 20,000 Yuan per Mu

Pick grapes

Recently, in a farm in Chen Village, Luochang Town, Yibin County, the author saw clusters of grapes hanging on grapevines, pink, green, black and yellow. Grapes of all colors are intertwined, as bright as colorful agate, various fragrances are coming head-on, and an endless stream of tourists shuttle through the vineyard to pick grapes. Tourist Deng Fei said: "I came to the field to pick grapes. It tastes fresh and fun."

Dai Linjia is a student at Sichuan Agricultural University. After graduating from university in 2009, he resolutely refused the high-paid employment of a large enterprise, returned to Santai Village, Luochang Town, and used the professional knowledge he learned in university to set up a farm through soil analysis and agricultural innovation technology. grow fruits and vegetables of the four seasons and set up farm music. The farm adheres to the development concept of "Internet + eco-tourism experience eco-agriculture" and "online propaganda, offline experience, online and offline orders." The O2O e-commerce model of offline distribution is full of tourists every year, and the supply of agricultural products exceeds the demand. Yesterday, Dai Linjia told me that he would continue to expand the size of the farm, building a two-acre vineyard from buying 800 grape seedlings, and instructing the surrounding villagers to grow fruits together to drive everyone to get rich.

College students farming, the neighborhood cast a look of suspicion and ridicule, the family strongly opposed, but Dai Linjia's determination did not waver. He often worked in the fields under the scorching sun, and his arms were red to black and peeled; in order to be in a hurry, his family brought breakfast and lunch to the field to eat.

By this year, Dai Linjia has developed the farm to 20 mu, with more than 30 grape varieties, including strawberry, rose, jasmine, peach, litchi, honey and other flavors. There are five strawberry varieties, three high-quality peach varieties and two watermelon varieties. The benefit per mu is more than 20,000 yuan, which greatly exceeds the income of traditional cultivation.

With the improvement of living standards, people pay more and more attention to the quality of food. In order to grow fruits that look comfortable and eat at ease, we must rely on science and technology. " Dai Linjia told reporters. He fully applied the knowledge learned by Agricultural University to practice, and through soil testing, field experiments and other soil testing techniques, he obtained a set of fertilization techniques suitable for his own garden; through the status of various organs in grape growth, adjust the fertilization structure.

In order to make the fruit reach the health standard, insist on not using sweeteners, lycopene and other harmful drugs, so that the fruit is pollution-free. Tourist Li Bo said: "the fruit of the younger generation is of good quality and rest assured that we are willing to come a long way to buy it."

The fruit has been planted, and sales have become a top priority. On this point, Dai Linjia has his own tricks. He told me that the market is not short of fruit, but there is a lack of good fruit. The market for good fruit is large, but it must be branded in order to be recognized. Over the past few years, he insists on quality, through online publicity, offline experience, taste and comparison and other marketing methods and sales methods such as garden picking, online orders, offline distribution and other sales methods to make the gold-lettered signboard of Chen Village Happy Farm deeply rooted in the hearts of the people. All fruits do not enter the wholesale market, only take the route of independent picking and gift boxes to ensure that the "rest assured fruits" bought by consumers are genuine.