Li Chunguang: unexpected earthworm wealth

He is a shareholder of an enterprise with an annual sales performance of more than 30 million yuan. he has his eye on earthworm farming and wants to realize his pastoral dream. however, the small earthworms let him break through the preset bottom line again and again, an inadvertent attempt to make earthworm dung a hot commodity. What business opportunities did Li Chunguang find in earthworms?

On weekends, Li Chunguang's base has become a paradise for children, and the things played here make the little guests from these cities feel very strange.

Li Chunguang: earthworms are dug up and tied to a rope, and then we can fish.

A bamboo pole, a string, tied to the end of a few earthworms, this simple fishing rod will catch what?

Children waited curiously for their prey to take the bait.

Parents: I've got it. I've got it.

It was caught by crayfish!

Reporter: did you know how to fish crayfish before?

Little tourist: I've never seen anyone else fish. I used to be in the city. I can't experience it. It's fun.

Immediately after that, all the friends got a harvest.

Tourist: yes.

Interviewer: how many?

Little tourist: the second one.

Reporter: (small) does the lobster clip hurt?

Interviewer: ran away? Did you catch it?

Little tourist: caught and fell again.

Do you think it's funny to catch lobster by yourself?

Little tourist: yes.

Reporter: the more you fish, the more you want to fish? Are you tired?

Little tourist: a little bit.

Interviewer: I see this one. Oh, my God, this one is bigger.

Even though they were caught by crayfish in the scorching sun, the children still had a good time.

Li Chunguang: I also caught a lot of fish.

Reporter: is it enough to stir-fry a plate?

Li Chunguang: it's enough to burn at night, enough to stir-fry. They all belong to children. They are caught by children and cooked for them in the evening.

These crayfish are not raised by Li Chunguang, so why are there so many wild crayfish gathered in the ditch around his base? Li Chunguang did not explain, and then took the children to taste the delicacy.

Li Chunguang: it's a little red over there. it's already red. Look, the redder the better, right? the redder the better. You can eat one. If you take it off, you can eat what you feel sweet. You can eat it directly.

Children: it's so sweet.

This is a big white jade mulberry specially planted by Li Chunguang. In this 30-mu orchard, there are pipa, nectarine, green jujube and kiwifruit. Fishing crayfish and picking fruit, Li Chunguang said that there are so many interesting projects because he has a group of good workers.

Li Chunguang: let's take you to see our workers, workers who work 24 hours a day.

Interviewer: where are your workers?

Li Chunguang: this is all. This is not only my workers, but also our wealth. We not only have the wealth, but also help the environment solve the problem. There are countless earthworms in this.

Interviewer: a lot.

Li Chunguang: yes.

Interviewer: what is this to it?

Li Chunguang: after treatment, this is cow dung, pure cow dung.

Reporter: pure cow dung.

Li Chunguang: pure cow dung. And then after dealing with it, there is no smell at all.

Interviewer: too many.

Li Chunguang: you can smell it, but it's just the smell of the soil.

Interviewer: it really doesn't have any taste. How long will it take?

Li Chunguang: this will take about 20 days.

After the treatment of earthworms, cow dung is converted into earthworm dung, and earthworm dung is used in the orchard, which is not only beneficial to the growth of fruit trees, but also helps to loosen the soil, while the wild crayfish entrenched in the base river ditch come to prey on earthworms.

Interviewer: it turns out that it may be limited to.

Li Chunguang: I know that I raise earthworms. Now by organizing these activities, my friends all know that I not only raise earthworms, but also form a chain, from the treatment of livestock and poultry manure, and then children come to pick, leisure agriculture, forming a whole ecological cycle chain.

Interviewer: people know more about you, right?

Li Chunguang: yes.

In Li Chunguang's 120 mu base, there are countless earthworms that can dispose of 30 tons of cow dung and 10 tons of municipal sludge every day. And the earthworm itself is also very popular, during the interview, Li Chunguang kept receiving phone calls from customers.

Li Chunguang: shall I call you later? I have something to do in the field right now. All right, all right. Bye.

Interviewer: are you busy these days?

Li Chunguang: very busy. Didn't we have a fight yesterday? both families are coming.

Interviewer: why are you fighting?

Li Chunguang: there are no earthworms. This year's market is particularly good. If I have money, I can't buy earthworms. Yesterday, I only called one, and then the other one said I would also come over. Half of the family, but people refused to say that I would pull as much as they had, and I would pack it for you as much as you had. People said I would pack you as much as they said I had.

Interviewer: you were supposed to come to pick up the goods in the afternoon, right?

Li Chunguang: yes.

Interviewer: he's nervous now, isn't he?

Li Chunguang: I'm very nervous. I don't know how to do it. Give it to him.

The cold weather in the winter of 2015 killed many farmers' earthworms, so this year is the best year since 2012, with a wholesale price of 20 yuan per kilogram of earthworms. In order to ensure that he could get the goods, earthworm dealer Zhang Fei came to Li Chunguang's base at noon.

Earthworm dealer Zhang Fei: this year's market can not wait for goods, this is the weakest season, not the peak season.

Interviewer: is there a demand?

Earthworm dealer Zhang Fei: demand. After the demand reached in July, in November, this is the time when the demand is at its peak, and it is just the beginning.

Interviewer: I was so nervous at first.

Earthworm dealer Zhang Fei: yes, this year is just the beginning.

As soon as the earthworms meet the strong light, they will desperately go down and hide, making use of this property, constantly scraping the mud off the surface, and finally collecting piles of clean earthworms.

Catching up with the cloudy day, the earthworms drilled very slowly, and at 05:30 in the afternoon, seeing that it was going to be dark, the dealer could not sit still.

Earthworm dealer Zhang Fei: I should have known I had come early.

Interviewer: I knew I had come to do it earlier. Why?

Earthworm dealer Zhang Fei: save time.

Interviewer: can't wait?

Earthworm dealer Zhang Fei: other customers are waiting at home

Interviewer: the client is already waiting at your home?

Earthworm dealer Zhang Fei: yes.

Reporter: how many jin are you going to pull today?

Earthworm dealer Zhang Fei: he pulls as much as he has here.

Interviewer: how much is there?

Earthworm dealer Zhang Fei: yes.

Interviewer: how long will it take you to sell out?

Earthworm dealer Zhang Fei: tonight.

Reporter: can it be sold out that night?

Earthworm dealer Zhang Fei: it ended that night. I still have a truckload of goods over there tomorrow morning. Now all the goods are sold on the same day. All the shops in Jiangsu, Zhejiang and Shanghai are here. We mainly fish and fish. Now retail amounts to 12 yuan and 13 yuan per jin.

Reporter: a kilo of earthworms?

Interviewer: just for bait?

Dealer: yes.

The work of collecting earthworms lasted until dark, collecting a total of more than 1000 jin. In 2015, Li Chunguang sold 200000 jin of earthworms, with sales of more than 1 million yuan.

Before 2011, Li Chunguang was a shareholder of a company with annual sales of more than 30 million. However, he took a fancy to earthworm farming. In order to realize his dream, he experienced frustration and pain, broke through his preset limits again and again, and constantly increased his investment. what business opportunities did he find in earthworms?

Li Chunguang was born in Xinghua City, Jiangsu Province. Li Chunguang, who graduated from high school in 1997, came to Shanghai to make a name for himself. Before he had a firm foothold, Li Chunguang called his girlfriend to Shanghai to develop, but when his girlfriend came to Shanghai, Li Chunguang was setting up a stall.