Master of Peking University leads farmers to plant "getting rich trees"

Chen Wenkai, a "post-85", is 31 years old this year. In 2012, he became an ordinary university student village official in Linguo Village, Yizheng New Town, and embarked on the road of entrepreneurship. For more than four years, with his own persistence, he has constantly led local farmers on the road to prosperity, so that his dream shines brilliantly on fertile rural land. Since working in the village, Chen Wenkai has successively won the honorary titles of Top Ten Young Entrepreneurs in Yangzhou City, Excellent College Student Entrepreneurs in Jiangsu Province, Graduates of Jiangsu Most Beautiful University, etc., and has been widely recognized by the masses and society with his work achievements.

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Chen Wenkai was born in rural Henan Province, graduated from Peking University with a major in Western Philosophy, and studied in Germany for one year. He is half a "returnee". In 2012, after graduating from graduate school, he gave up the opportunity to work in a big city and came to Yizheng as a village official, which surprised and puzzled many people.

"I'm from the countryside. The countryside is actually very exciting. Only when you really take root in it can you feel the fun here." When he came to the village in 2012, Chen Wenkai took the village cadres as "translators" and visited nearly 100 villagers in the village, from low-income households, left-behind children to needy people and old party members. He touched the situation in the village and recorded it in his work notes.

During the visit, Chen Wenkai found that many villagers were not enthusiastic about farming, but many people wanted to cultivate some cash crops. In 2013, Chen Wenkai suggested to the village to set up nursery stock professional cooperatives with village collectives and willing villagers as the main body, develop greening nursery stock industry and promote villagers 'common income increase.

"It takes three years to plant seedlings. I can't wait three years." Chen Wenkai came up with a way to let everyone interplant edamame in the forest and develop three-dimensional agriculture. Chen Wenkai planted 20 mu of demonstration land, and estimated that the net income of one mu of land could reach about 2000 yuan. 20 acres of edamame grow well and mature quickly. Chen Wenkai pulled a car edamame to Yizheng vegetable market wholesale, but sales encountered trouble. After returning with unsold edamame beans, Chen Wenkai stayed up all night and finally thought of selling them directly to residents in neighboring communities. He organized people to subcontract five catties of edamame beans and use the brand of "edamame beans in college student village official entrepreneurship park" to pull edamame beans to the local Xinbei Garden community. Residents heard that it was a kind of edamame planted by college students and village officials. They came to buy it one after another and sold out in less than half an hour. The villagers witnessed this scene. Someone took Chen Wenkai's hand and said,"Young man can endure hardship and have ideas. He will follow you later!"

In May 2013, Lin Guo Kaiyuan Flower Seedling Professional Cooperative Society, an entrepreneurial project led by Chen Wenkai to become rich, was registered and established. Co-operatives enjoy the support of higher governments, but many peasants, accustomed to growing grain, find it hard to accept the sudden need to plant flowers and trees. Chen Wenkai held countless meetings of villagers 'representatives for this purpose."In rural areas, the work of the common people must be done well. They must fully understand the situation of this cooperative, or it will not last long." The cooperative finally won the support of the common people, covering an area of 186 mu and attracting 150 villagers to participate.

By the end of 2014, the area of cooperative greening seedling base had expanded to 296.2 mu. In 2015, the cooperative nursery officially started seedling operation, but the seedling market was depressed at that time. After market research, Chen Wenkai set up a garden company to undertake garden projects and maximize the added value of seedlings. After the operation of the garden company, the first project completed was the greening project of Masan Road. At that time, the weather was not beautiful, the first batch of saplings planted that night there was a storm, Chen Wenkai immediately got up from bed, arrived at the construction site, braved the wind and rain along the horse three road patrol, the fallen trees up one by one. In Chen Wenkai's heart, these trees are the result of hard cultivation by himself and the masses in the village. They are the "cash cow" for getting rich. There can be no mistakes.

In order to create a diversified product structure, Chen Wenkai strives to develop a three-dimensional ecological forestry economy dominated by greening seedling cultivation and supplemented by under-forest planting and breeding, among which the seedlings include 11 greening tree species such as camphor, magnolia, maple and red-leaf peach, and the under-forest economy includes 4 bean varieties such as black bean, green bean, soybean and red bean, as well as poultry meat and egg products such as improved chicken and goose. In recent years, Chen Wenkai has made use of the massive information and convenient communication characteristics of the network to comprehensively expand the customer base of the cooperative, establish basic files for existing consumers, record consumer preferences, improve after-sales service, deepen customer relations and provide more value-added services for customers.

The cooperative revitalizes the collective economy of the whole Lin Guo Village and enables the villagers to live a life of "common prosperity". According to the data, since the project has been in operation for more than three years, the accumulated income of nursery stock management, garden engineering and under-forest economy has reached more than 2.6 million yuan, driving 139 surrounding people to start businesses and promoting the annual income increase of more than 700 yuan per mu of villagers joining the cooperative.

At present, Chen Wenkai holds the posts of Deputy Director of Village Committee of Lin Guo Village in Xincheng Town, Secretary of Youth League Committee of Xincheng Town and Secretary of Party Branch of Xinbei Huayuan Community. In the past two years, he has married a local girl and had children. He really takes root in this land and makes Lin Guo Village his real home.

With the dream of youth entrepreneurship and persistence in taking root in the field, Chen Wenkai has overcome many difficulties in recent years. Chen Wenkai said that it is not easy for a university student village official to start a business barehanded. The whole process of his entrepreneurship has also received support and help from local parties. Now he not only felt that he had made the right choice, but also moved by the warmth and trust given to him by the local people.

"It's not easy to jump out of the farm gate. Why are you back in the countryside?" In the face of reporters 'questions, Chen Wenkai said: "People always have to pursue something and take responsibility. No matter how many books they read, they are also historical passers-by. They always have to do something for the country and society and leave a trace. Where does China need talents most?" It's the land under my feet, and I want to do something for them."