MySheen

Liu Haipeng, "Brother Nong in Desert"

Published: 2024-11-24 Author: mysheen
Last Updated: 2024/11/24, Liu Haipeng, "Brother Nong in Desert"

In 2004, Liu Haipeng graduated from Yangling University in Shaanxi Province and came to the 31st Regiment of the ** Production and Construction Corps to find his dream. Since starting his business in 2007, he is like a roc in the sky of entrepreneurship, struggling to soar. Now, he has become the person in charge of the "Desert Farmer" e-commerce station, achieving a good monthly turnover of 70,000 yuan.

When he first arrived, the weather in Tarim Basin was hot and dry in July. Liu Haipeng had nosebleeds during the day and diarrhea at night. He was not acclimatized. He gritted his teeth and insisted. In 2007, the group adjusted the industrial structure and encouraged the workers to plant fresh dates in greenhouses. Liu Haipeng's entrepreneurial heart began to "sprout". He contracted two greenhouses, attracted tree species from the interior, interplanting watermelon in the middle of the tree rows, because he did not understand technology, the survival rate of seedlings was relatively low, dry for two years, lost tens of thousands of yuan.

In 2010, Liu Haipeng was transferred to the 3rd Company as Deputy Company Commander. The company had 140 mu of cotton land and no one contracted it. Liu Haipeng once again ignited the ambition of starting a business. He raised 150,000 yuan in various ways to lease the 140 mu "hot land".

In spring, Liu Haipeng did not hesitate to read "fat classics" and covered the land with a thick layer of fertilizer. During the field management period, according to the technical measures of the regiment, each cotton seedling was carefully cared for. The cotton market price soared that year. Liu Haipeng made a profit of 170,000 yuan that year. He earned the "first bucket of gold" for starting a business.

Liu Haipeng tasted the "sweetness" of starting a business, and the "ambition" of making a fortune became bigger and bigger. From 2011 to 2013, he invested in planting greenhouse vegetables and corn, and then he joined the farmer Xinhu breeding cooperative and started the breeding of wild fish.

In 2015, Liu Haipeng had a friend doing e-commerce business in Zhengzhou City, Henan Province. Both parties discussed: Liu Haipeng was responsible for the sales of agricultural and sideline products such as ** fragrant pear, antler, wolfberry fruit and jujube, and his friend was responsible for the sales work in Henan. The two of them cooperated very well. One of them relied on the excellent quality of agricultural products and the other relied on integrity to win orders one by one. In winter, their sales reached more than 1 million yuan.

At the beginning of 2016, the Party Committee of the 31st Regiment actively responded to the call of the state for "mass entrepreneurship and innovation", providing a stage for college students to start their own businesses, and established a "desert farmer" e-commerce entity station in small towns. Liu Haipeng took the lead in contracting this e-commerce entity station. He led four college students to the e-commerce training class held by the Second Division for many times. After absorbing "nutrition", the feathers were more abundant. They struggled to soar in the sky of entrepreneurship.

Gao Guoan

 
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