Li Guiming, Yuechi, Sichuan: the "Watermelon King" from "playing"

This season, the "watermelon king" Li Guiming is happy and happy. A few days ago, the reporter came to his melon land for an interview, he said that now do not have to worry about sales, he can sell an average of 150000 jin of watermelons per day.

Li Guiming, a 53-year-old native of Taizhou, Zhejiang Province, came to Yuechi County in 2005 to plant watermelons. Over the past 11 years, he has taken the field as his home and watermelon as his industry, and has become a leader in the watermelon planting industry in Yuechi.

A cadre of the county's agricultural bureau said that in the past 11 years in Yuechi, Li Guiming has planted more than 5000 mu of watermelons every year, and the watermelon greenhouse has become his home and a beautiful scenery in his life. In these 11 years, he has been focused on how to grow watermelons, how to promote the development of Yuechi greenhouse watermelon industry, and how to create the characteristics of Yuechi watermelon industry. With these problems, he cultivated and practiced in melon fields, dared to explore and innovate, made continuous learning and progress, and became more and more sophisticated in planting skills. Not only that, he also founded a professional cooperative for vegetables in Yuechi Guaman Garden.

"the reason why the fruit sales of the fellow-townsman in the neighboring village are not as good as mine is because he doesn't know how to 'play' without me." Li Guiming said, "I can play Wechat and surf the Internet on my mobile phone. When the watermelon is ripe, I will take a picture and upload it to Wechat moments. After many people see it, they will come and buy it, and some people will buy it directly online." However, publicity alone is not enough, the quality must be good, otherwise customers will not be able to stay. "

The word "play" in Li Guiming's words reveals his "secrets" of getting rich.

Being able to "play" has made Li Guiming a winner in growing watermelons. This year, the output of watermelons in the cooperative has exceeded 30 million jin, with an output value of 45 million yuan.

Li Guiming told reporters that in addition to "playing" with new media tools, more importantly, what he "plays" is a kind of quality. Li Guiming grows watermelons every year with thin skin, sweet flesh and much moisture, which is recognized by consumers and has many repeat customers.

What he "plays" is a kind of innovation. In order to reduce planting costs and improve the survival rate, in 2007, Li Guiming began to introduce mature watermelon seedling grafting technology into Yuechi, using pumpkin seedlings to graft watermelon seedlings, and successfully planting watermelon grafted seedlings in Yuechi, helping melon farmers save 50% of their seedling costs. watermelon seedlings alone save 1.5 million yuan for cooperative members every year.

What he "plays" is a kind of large-scale planting. With the technology of grafting watermelon seedlings, Li Guiming leads cooperative members to plant more than 10,000 mu of watermelons in the greenhouse every year, making watermelons a characteristic brand for ordinary people to increase their income and become rich.

What he "plays" is a kind of persistence. Li Guiming is far from home. For 11 years, he has been obsessed with watermelon cultivation, starting a business, ploughing, loving and enjoying watermelon fields. Although there have been heartbreaking caused by snow and ice disasters, the loss of money brought about by storms and torrential rains, and the desire to cry brought about by a weak market, he insists on not giving up, not afraid, and persevering, all the way to today's pot full of bowls and prosperous business.