His secret to getting rich is to lose money!
In the eyes of some people, if you want to get rich and make money, you must be smart and smart! But there is really an able person who can get rich by virtue of simplicity. As the saying goes, he is wise and foolish. Sometimes he will make a big profit by making a small loss. Let's have a look!
Simplicity is the secret of getting rich.
When you first see Gao Rongmeng, he gives people the impression that he is a simple farmer, but don't underestimate this simplicity. In Gao Rongmeng's own words, this is his business secret! When it comes to giving up farming and choosing to run the clothing business, it also stems from Gao Rongmeng's initial strength that calves are not afraid of tigers.
From the beginning to settle down in the city.
When he first wanted to work in the clothing industry, he was also influenced by his eldest brother opening a clothing store in town. With the initial idea that "it must be easier than farm work," Zhang Rongmeng threw himself into the clothing business without hesitation.
In 1993, Gao Rong, a farmer in Qianxinan Prefecture of Guizhou Province, decided not to do farm work and decided to open a store in the town to run clothes. In 1996, he came from the town to Xingyi City, which has a large flow of people, to do clothing business. Gao Rongmeng found that it was not as easy to do as expected. Money became his first problem to solve.
Solve the problem of customer source
The road of doing business is always full of twists and turns, and the problem of capital has been solved, but there is no source of tourists, which puts Gao Rongmeng into another dilemma.
He said, "it's not good to do business without customers. I'm more anxious." Slowly do for a long time to accumulate experience, grasp the standards and quality of their own goods, more and more customers, business is slowly getting better and better.
Shop relocation
As the old saying goes, people with high skills are bold! Nowadays, Gao Rongmeng's career is getting better and smoother, and he has begun to have greater development goals! In 2015, after some consideration and market research, Gao Rongmeng moved the store to Zhejiang Xing Trade Expo City.
He explained: "Zhejiang Xing Trade City planning, good geographical location, market planning is quite good, I went to Zhejiang Xing Trade City to buy shops, I bought 10 shops are now slowly operating."
Quality first, service first
When he came to the new market, what Gao Rongmeng did not expect was that what was waiting for him was not a bigger profit, but a huge blow. It turned out that Gao Jung-Meng used to operate in small places, although the flow of people was small, but there were few shops of the same kind and little competition. Now that the market is big, there is a sudden increase in the number of similar businesses, and they are latecomers, so it is difficult to gain a foothold, let alone make money!
I don't know what to do Gao Rongmeng thought of a good way, that is to improve his own quality standards and service level. Gao Rongmeng firmly believes in the business philosophy of "quality first, service first".
Gao Rongmeng said: "the quality should be the first and the price should be satisfied with the customers." Customers come to our store at a wholesale price, ten pieces are also wholesale prices, and 100 pieces are also wholesale prices, so that customers can get the most affordable price and the most satisfactory products. "
From tens of thousands to hundreds of thousands
Operating the clothing industry for more than 20 years, Gao Rongmeng has experienced the ups and downs of the clothing industry. Now his shop is getting bigger and bigger, his team has grown from two to more than a dozen people, and his income has increased from tens of thousands of yuan to hundreds of thousands of yuan a year. Looking to the future, Gao Rongmeng hopes to develop steadily in the Zhejiang Business Expo City, so that his "ideal clothing" can be found in all parts of southwestern Guizhou.
Experience of getting rich
1. Thinking that it is easy to do a clothing business, it is very risky to test the water easily.
2. Have calm judgment when you encounter problems
3. Attaching importance to service is the magic weapon to win customers.
4. What if we break into a relatively mature market, but we cannot make sure that there are no people and people have their own characteristics? You can try to step down and use a stupid method, that is, more upfront investment and less return, but more solid accumulation.
5. Doing business and being a man are the same truth, and honesty and sincerity are the foundation. If you want to make your business bigger and better, you can't succeed by deceiving and cheating.
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