Yuping yellow peach "touch the net" sales 6 days sold out 25 per catty

Yuping yellow peach is big and plump, thin skin and crisp meat, sweet and juicy. August 3 after listing for the first time "touch the net" sales, unit price sold to 50 yuan per kilogram, to August 8, online and offline sales of 60,000 kilograms, total sales of 2.44 million yuan.

"These days click the mouse finger acid," Yuping Autonomous County Zaozhiping Street Wengyang Village yellow peach planting big family Xia Kaishu smile from ear to ear, His family 500 mu yellow peach, This year's rich 40,000 kg. In just six days, 30,000 kilograms of fruit were sold online, and the remaining 10,000 kilograms were snapped up by fruit vendors who heard the news.

Yuping yellow peach is big and plump, thin skin and crisp meat, sweet and juicy. In recent years, it has become famous and become a business card of Yuping, which is favored by consumers. August 3 after listing for the first time "touch the net" sales, to August 8, online sales more than 3000 units. Offline sales are also very hot, August 6, a group of tourists from Chongqing, drove to the yellow peach base to pick and buy, a one-time purchase of more than 40,000 yuan yellow peach. In six days, Yuping Huangtao sold 60,000 kilograms online and offline, with a total sales volume of 2.44 million yuan.

Yuping Xingsheng yellow peach base responsible person Wu Kecai introduced, Yuping yellow peach has difficult fruit hanging, high cultivation technology content, short fruit picking cycle, good taste, high nutritional value characteristics, this is why the unit price sold to 50 yuan per kilogram, but also in such a short time sold out of the reason.

In recent years, Yuping has expanded its planting scale and taken yellow peach planting as an industry to drive the masses to get rid of poverty and become rich. This year, Yuping yellow peach industry has driven 120 poor households to employment, per capita income of more than 1300 yuan. At present, the planting area of yellow peach in the whole county has been expanded to 12000 mu, and it is expected that the harvest will be achieved successively after 2017. According to estimates, the yield per mu in the peak fruit period will be 750 to 1000 kg, and the total output will reach 9 million kg to 12 million kg.

The rapid growth of yellow peach industry is restricted by technology and market factors. In this regard, Yuping Autonomous County magistrate Yang Dezhen proposed that yellow peach growers should develop in groups, give full play to the role of industry associations, unify technology, price, product quality and other standards, establish Yuping yellow peach brand; broaden sales channels, use e-commerce platform, realize online and offline synchronous sales, and fully boost "yellow peach out of the mountain" and enter urban residents 'homes.

Yuping Agriculture and Animal Husbandry Science and Technology Bureau, Forestry Bureau and other departments jointly, propaganda departments planning publicity, vigorously develop and promote yellow peach industry. With the yellow peach base as the unit, the cooperative was formed. According to the guiding ideology of "unified price, unified trademark brand, unified planting standard and unified management", it embarked on a professional, large-scale, institutionalized and market-oriented yellow peach industry development road to drive poor households to get rid of poverty and become rich.

Wan Yuwen, chairman of the Yuping Huangtao Fruit Industry Association, said: "This year is the first year of online sales of Yuping Huangtao. Although the effect is very good, we still have a lot of room for improvement in publicity, technology, management and sales. In view of the short picking cycle of yellow peaches, Yuping Royal Peach Industry Association plans to start the 'double line' pre-sale in mid-March next year, according to the order of booking time, to give back different discounts to customers. In addition, we will open physical experience stores to provide convenient services for customers to taste free of charge." (Qin Songsong)