College students return to their hometown to grow kiwifruit with an annual profit of nearly one million.

Professional cooperatives are much bigger and stronger, but like the kiwifruit cultivation of the old farmers in Wangjia Town, Nanxi District, under the leadership of Zhao Lai, a university student village official in Daba Village, across districts and counties, and even outside the city, there are not many people outside the province.

From college students to college student village officials

In Daba Village, Wangjia Town, Nanxi District, kiwifruit is ushering in the harvest season. Zhao Lai cut the kiwifruit with a knife, and the full juice of the fruit immediately flowed out. Red heart, yellow heart, with the unique fragrance of kiwifruit, fresh to the nostrils.

This is the fifth year that Zhao Lai graduated from university and returned to Daba Village, and the fourth year of running the exclusive club. Today, the club has 83 members and a planting area of 870 mu, distributed in Wangjia Town, Linfeng Township, Daguan Town, Pei Shi Township, Xianlin Town, Yibin County, Longmatan District, Luzhou City, Bijie City, Guizhou Province, etc. Among them, it is distributed in 360 mu of Daba Village, Wangjia Town, with 26 members.

Zhao Laiben is from Daba Village. When he was in college, he always worked hard to learn theoretical knowledge. He often visited many industrial bases and went to various places for internship with his brother who was a graduate student. When he was a sophomore, he came into contact with the industry of kiwifruit, and combined with the actual situation in his hometown, he felt that growing kiwifruit in his hometown might be a good way to change the face of his hometown. So, in his junior year, he started his own business.

In 2011, after graduating from Sichuan Agricultural University and returning home, he began to plan his own industrial development. Back in his hometown, Zhao Lai has his own pressure. "at that time, it was not an easy decision to go back to my hometown to start a business. after college, starting a business in Daba Village, which is still relatively backward, was undoubtedly questioned by many people. In the face of these pressures, I had only one idea at that time. That is, you have to go on to realize your entrepreneurial dream, and at the same time, you can lead people in your hometown to embark on the road of getting rich."

In July 2012, he was admitted to Daba Village as an assistant to the village director, providing better conditions for starting a business, and from that year on, he really started his own kiwifruit industry.

From 20 mu of orchards to an annual profit of over 900000 yuan

The road to rural development is long and arduous, and only by doing a good job of ourselves can we drive more people. Just say it and do it. In 2010, Zhao Lai began to try to plant the first batch of 20 acres of red kiwifruit.

Without funds, only relying on loans and superior financial support, Zhao Lai can only transfer 20 mu of land to try. Until 2014, the cooperative after two years of development and exploration, kiwifruit planting benefits gradually appeared, the scale has been expanded to more than 200mu, achieving an annual profit of 670000 yuan, an increase of 8100 yuan per capita. Many villagers have indicated that they want to join the cooperative.

In the process of starting a business, Zhao Lai has never forgotten his original dream and current responsibility-to drive more fellow villagers to get rich together. In 2014, with the help of the village party branch, he once again transferred more than 100 mu of land and, together with some willing farmers, set up a professional cooperative for kiwifruit planting in Nanxi District, Yibin City, ready to bring more people to make the kiwifruit industry bigger and stronger.

"from the beginning, all I wanted was to make organic fruit." Zhao Lai has always used his orchard as a standard demonstration base, regularly went to growers' homes for technical guidance, and signed protection price purchase contracts with farmers, who participated in production in the mode of land shareholding and dividends. seeing that kiwifruit cultivation benefits are good and can increase income, surrounding farmers are naturally willing to join the team of planting kiwifruit.

At present, according to the development model of cooperative + branch + peasant household, 83 villagers have joined the cooperative, with a total planting area of 870mu, and the annual profit is expected to exceed 960000 yuan in 2016.

From being outstanding to being full of fruit.

The villagers have joined in, but how to plant is a difficult problem. In the original industrial structure, the villagers generally have low income and weak anti-risk ability. In the face of the new project, many farmers are still worried that the kiwifruit planting yield is not high, the sales are not smooth, the economic benefit is not good, and they are not willing to take risks.

In order to deal with these problems, cooperatives have played a positive role by setting up professional teams, with three people responsible for technical guidance, product sales, publicity and training, respectively. At the same time, the use of qq, Wechat forums, carry out picking experience activities, booking in advance and other sales models to create a strong sales atmosphere to achieve rapid sales of fruits, but also let the villagers break the backward concepts in the past, cleverly resolved the concerns of farmers, one after another, more villagers joined the cooperative.

This year, with the help of the town party committee and government, the exclusive agency successfully applied for the trademark of "pro-original" kiwifruit and standardized the product packaging. At the same time, cooperatives are actively exploring the agricultural super docking platform, hoping to broaden product sales channels and increase the income of members through "Internet +".

In 2015, cooperatives achieved an economic income of 890000 yuan, and it is estimated that the economic income will reach more than 2.1 million yuan in 2016. At the same time, with the continuous growth of cooperatives, it can also help more villagers to increase their income and become rich. The exclusive agency is also committed to helping poor families get rid of poverty by providing kiwifruit seedlings and planting technology to poor households free of charge. It has bundled 19 poor families to help them, developed more than 50 mu of traditional Chinese medicine andrographis paniculata, and provided seedlings and planting technology to 16 poor households free of charge to solve the employment of 17 poor people.