Promote the transformation and upgrading of agricultural industrialization

Activating the endogenous driving force of agricultural industrialization, promoting the optimization of rural economic structure, industrial transformation and upgrading, and the continuous increase of farmers' income are the "bull's nose" of rural work under the new normal, which should be placed in an important position and play a leading role.

Agricultural industrialization has entered a new normal

China's rural land system gives the broad masses of farmers the right to contract management, and the reform of the mode of rural management has enabled the broad masses of farmers to have production autonomy, improve the level of productivity, enhance the effective supply of agricultural products, and broaden the field of farmers' employment. the rural labor force extends from the primary production to the derived secondary and tertiary industries, connecting the agricultural industrial chain from the field to the dining table. With the deepening of rural reform and opening up, agricultural industrialization is full of vitality, which has effectively promoted the sustained, healthy and rapid development of the rural economy.

Anhui Province attaches great importance to and vigorously promotes agricultural industrialization. By the end of 2015, the processing value of agricultural products in the province had reached 915.15 billion yuan, with more than 3 million migrant workers engaged in secondary and tertiary industries. 36.9% of farmers' income came from agricultural industrialization, nurturing 5922 leading enterprises at the provincial level, 10 enterprises listed and 36 entering the international market. The leading enterprises of agricultural industrialization, a new type of management main body, have promoted the increase of farmers' income and the development of agricultural economy, and accelerated the pace of running towards a well-off society.

Entering the new normal, agricultural industrialization is facing new problems and challenges. The processing value of agricultural products has increased continuously to 25.1% in 2013, 15.6% in 2014, and only 9.1% in 2015. With the expansion of the scale of loss-making enterprises, the loss-making enterprises reached nearly 20% in 2015. The trade deficit in agricultural imports and exports persisted, with a trade deficit of 402 million US dollars in 2015.

To enter the new normal and face new challenges, we need to strengthen our confidence and strive to promote supply-side structural reform so as to stimulate innovative vitality for agricultural industrialization so as to adapt to the new normal and build an upgraded version of agricultural industrialization.

Agricultural industrialization should adapt to the new normal

In the process of rural economic development, agricultural industrialization has played a huge traction role. in the face of the new requirements of rural economic development under the new normal, it is necessary to broaden our horizons, reform and innovation, promote power, seek vitality, and drive development. so that agricultural industrialization management contains vitality, full of vitality, and give full play to the indispensable organic carrier function of rural economic development.

1. Consumption upgrading leads industrial upgrading. The prices of the same products in the market vary greatly, such as rice, high-end more than 10 yuan per jin, ordinary 2 to 3 yuan, and low only one yuan; the prices of different varieties and different quality of livestock and poultry products are also significantly different; dairy products from ordinary fresh milk to the addition of probiotics, lactic acid bacteria and other microorganisms, are more than twice the price of ordinary fresh milk.

two。 New consumption gave birth to new business type. The food produced by Yanzhifang in Anhui Province with cereal processing has adapted to the consumption patterns of many kinds of market groups and spawned into a national well-known coarse grain processing enterprise; the tea garden operated by Anhui Tianfang Tea Company is leased to urban residents at a price of 10,000 yuan per mu, and the enterprise has achieved low input and high income.

3. Product consumption extends to service consumption. At present, the service industry derived from industry is full of vitality. For example, farm music, leisure farms, holiday villages, sightseeing tourism not only provide the consumption of agricultural products, but also extend to information, communications, transportation, culture, health and other complex services, the level of service is gradually improving. Transforming the advantages of rural natural resources into tangible assets and sharing them not only expands the consumption of agricultural products, but also provides more and more innovative service consumption.

4. Group-oriented co-consumption is developing towards diversification, regionalization and personalized service. This requires the integration of the supply level of agricultural industrialization and the improvement of market demand. Such as tea, southerners like green tea, northerners like black tea, high-income people pursue famous tea, brands, pay attention to leaf shape, color, low-and middle-income groups pursue aroma and taste.

5. Meet the demand to improve quality and safety. Under the new normal, the production, processing and circulation of agricultural products are required to be organic, environmentally friendly and green, to ensure product quality in a more prominent position and to protect consumers' demand for healthy food.

6. The supply of agricultural products has changed from domestic to international. Anhui Province has a large space for agricultural international cooperation, rich resources, superior location and strong complementarity of agricultural foreign cooperation. It is necessary to support and promote leading enterprises to go out, sell their products, and bring in technology and talents.

7. The form of operation is diversified and the scale is moderate. Due to the differences in the quality, environmental conditions and development stages of entrepreneurs, the scale and organizational forms of enterprises are diverse, including sole proprietorship, cooperation, consortia, enterprise groups, and the introduction of foreign enterprises. This diversified team, with various modes of operation, different business scales and active business forms, is a new force in the industrialization of agriculture.

Speed up the transformation and upgrading of agricultural industrialization

1. We will promote the reform of the grain industry. We should be soberly aware that in the face of the new normal, in the face of the transformation from insufficient grain production capacity to overcapacity, industrial scale expansion to transformation and upgrading, factor driving to innovation, and increasing supply to structural reform, in order to undertake the new requirements of new business type, which maintains grain production capacity and improves grain efficiency, it is necessary to speed up the structural reform of grain industrialization: first, to gradually carry out fallow experiments and expand the area of forage grass. Protect soil fertility The second is moderate scale operation to accelerate agricultural modernization and raise the level of land output; the third is to promote a new round of grain scientific and technological revolution; the fourth is to introduce factory mode of production to develop accurate and efficient agriculture in greenhouses; fifth, to extend the industrial chain, develop intensive grain processing, and speed up the transformation of a big grain province into a rich and strong province. The sixth is to promote the reform and innovation of modern agricultural demonstration zones, tap potential and increase grain production capacity, and play an epoch-making leading role.

two。 We will accelerate the transformation and upgrading of traditional industries. The new normal agricultural industry has low-level repeated construction and overcapacity, and there is also structural overcapacity in tea, sericulture, fruits, vegetables, livestock, poultry, aquatic products and other traditional industries, so it is necessary to speed up enterprise transformation, product upgrading and market development. Inject intelligent, personalized and fashionable new consumption formats, activate the endogenous power of the industry, and speed up the transformation and upgrading of the industry. Make full use of Anhui Province's superior location, rich resources, and good quality of agricultural products to promote new rural business organizations to leap from low-level competition to high-level competition, from surplus product market to market control, supply and innovation.

3. Give birth to the versatility of agricultural industrialization. It can provide services in leisure vacation, sightseeing, culture and education, physical fitness, farm catering, etc., so that new supply can give birth to new consumption, agricultural industrialization can make a breakthrough in understanding, innovate in practice, and reflect in achievements, and form a consensus in society.

4. Strive to improve the consumption format of agricultural products. From the practice of Hefei City, Anhui Province, the consumer market of different groups is full of vitality. Yan Zhifang's high-quality cereals, Zhangji food and fine noodles, and Feixi old hens are rich and convenient fast food, which stand out in the fierce market competition and are well received by the market. Taiwan area of China deeply excavates the tea industry, innovates the demand, expands the tea industry chain, and innovates the effective supply of the tea industry, which can be used for reference.

5. Stride into the international market. The international agricultural resources are rich and the market is vast, and Anhui Province has a structural surplus of agricultural products at the present stage, but the agricultural resources and agricultural product consumption markets in Africa, Russia and "Belt and Road Initiative" regions are hugely complementary to Anhui and can be shared with each other. It is necessary to increase support, and enterprises that go abroad should enjoy the same domestic agricultural support policies; establish an exchange rate guarantee mechanism; reduce the inspection and quarantine expenses of export agricultural products; arrange special financial arrangements for agriculture to go out; strengthen team building and build a network platform to speed up the pace of agriculture entering the international market.

6. Establish and improve the modern network platform. Give full play to the role of the network platform, build the "Internet + agricultural industrialization" platform, carry out the docking between leading enterprises and e-commerce, shorten the distance between supply and demand, reduce operating costs, and improve supply efficiency. Change traditional consumption habits, change consumption patterns, make supply and demand convenient and smooth, give birth to cross-regional and cross-border fields and tables far away from the market, online and offline integration, market dynamic information, network connection integration.

7. We will strengthen the building of the team of leading enterprises in agricultural industrialization. We will cultivate a number of entrepreneurs with clear property rights, standardized production, integrated technology, scientific management, standardized operation, international market, and full of vitality, and take on the important task of leading the transformation and upgrading of agricultural industrialization under the new normal.