E-commerce moves, farmers get rich.

"the Red Army is not afraid of the difficulties of the expedition. Wuling winding waves, Wumeng majestic mud pill …... " Dupangling is one of the "Wuling", Guanyang County, Guilin City, Guangxi is nestled on one side of the Dupangling Mountains.

In November 1934, the Red Army passed through Guanyang on the long March. Here, the Red Army generals received a special envoy sent by Feng Fushan, the leader of the Yao uprising in northern Guangxi. Subsequently, a document entitled "instructions on principles for work in the Yao and Miao nationalities" was drafted in Guanyang and distributed to all the Red Army legions.

82 years later, all ethnic groups in Guanyang United and lived a good life on the road of the new long March. During the 12th five-year Plan period, the disposable income of urban residents and the per capita net income of farmers in Guanyang County increased from 16101 yuan and 4162 yuan in 2010 to 24692 yuan and 6849 yuan in 2015, respectively. Over the past five years, the number of rural poor in Guanyang has decreased by more than 45000, and the per capita net income of those who have been lifted out of poverty has increased at an average annual rate of 16.4%.

"South Orange, North Li, Zhongxue Pear" is the industrial layout of Guanyang County. Including navel orange, "Chinese famous fruit" Guanyang black plum and "landmark product" Guanyang Snow Pear have been certified as pollution-free producing areas and products. The county has planted 234000 mu of high-quality fruit with an annual output of 178600 tons, and the fruit industry has injected new vitality into farmers' prosperity.

In the core demonstration area of modern characteristic agriculture (Sydney and black plum) in Guanyang, which covers an area of 3500 mu, Dai Kezeng, 29, is sorting out the thick invoice of Sydney and black plum on the table. Dai Kezeng told reporters that he is mainly responsible for receiving and shipping orders on the e-commerce platform. Orders come from all over the country and are sold through Taobao, Wechat and JD.com.

Dai Kezeng and his family planted 50 mu of fruit, with half of snow pear and half of black plum. The output of black plum was 4500000jin per mu, and that of snow pear was 7000 jin per mu. "the price for fruit merchants to come to buy Sydney is 2.5 yuan per jin, but through online sales on the e-commerce platform, it can be sold at 10 yuan per catty, and after deducting freight and labor, the profit per jin can reach 5 RMB6. In this way, if sold through the e-commerce platform, the income can be increased by two or three yuan per catty." Dai Kezeng tasted the benefits of selling agricultural products online.

Dai Kezeng is not the only one who tasted the sweetness. Zhou Wanquan returned to his hometown last July and founded Xingnong Electronic Commerce Co., Ltd., Guanyang County, Guilin City. Over the past year, the company's trading volume on the e-commerce platform has reached more than 40 million yuan. Open the transaction record sheet of Zhou Wanquan Company, which reads: 2000 tons of taro and 130000 jin of ginger. His e-commerce company has set up service stations of e-commerce platforms in 9 townships throughout the county to connect with farmers, serving more than 80 outlets.

Similar to Zhou Wanquan, three years ago, Deng Guijiao led the villagers of Guanyinge Township to establish Guanyang Minsheng Ecological Agriculture Technology Co., Ltd., using the e-commerce platform to establish their own "Internet +" channel to sell Yuner to the mainland, Hong Kong and Macao, and successfully entered the ASEAN and EU markets, with an annual gross income of more than 3 million yuan. "QQ, Wechat, Weibo and Taobao are the four magic weapons necessary for my daily work," she said.

Guanyang, which is rich in characteristic agricultural resources, the highway connected to the Internet, and relying on the online and offline transactions of the e-commerce platform, the sales of agricultural products are also on the fast track.

In July last year, the Ministry of Commerce announced the list of the country's second batch of comprehensive demonstration counties for e-commerce in rural areas, including Guanyang County. Taking this as an opportunity, Guanyang County focuses on building 25 online brands of key agricultural products related to the development of modern agriculture and the increase of farmers' income. From June to July this year, combined with the activities of "Party Flag leading, E-commerce Poverty Alleviation, July 1 Red Shopping season" in Guangxi, Guanyang County sold more than 100 kinds of agricultural products, with actual sales of 42 million yuan, helping more than 1200 poor people.

E-commerce is in the ascendant, farmers have tasted the benefits, have joined the "Internet +" army. "more than 110 online shops have been built in 138 administrative villages throughout the county." Jiang Bijuan, director of the county agriculture bureau, introduced. In September this year, Guanyang County and Alibaba Group reached an agreement that the rural Taobao project will soon be launched in Guanyang.

At present, Guanyang County has set up an e-commerce federation, county, township and village e-commerce stations have been rolled out in an all-round way, and 150 e-commerce stations have been set up, including 9 township service stations. 141village-level service stations, 3000 square meters of county warehousing and logistics centers have been completed and put into operation. Last year, the total revenue of e-commerce in Guanyang county was 150 million yuan, promoting the employment of more than 10, 000 people in rural areas and serving 22000 farmers.

"the spirit of the Red Army has guided the bright road of thinking, reform and opening up have built a wide road, and now we are going to embark on the road of rapid development of e-commerce." Lu Guidi, secretary of the county party committee, said.