"rising every festival" has become a thing of the past. How can agricultural products be sold vigorously and their income increased?

During the National Day holiday, there is a dazzling array of fish, seafood, eggs, vegetables and fruits. Farmers are busy putting the newly harvested agricultural products on the market, and dealers are also rushing to buy fruits, vegetables, dried fruits and other products on the market. So what is the overall demand for agricultural products? What are the changes in the market? Life is getting better and better. What requirements do people have for the variety of agricultural products?

During the National Day period, the prices of all kinds of agricultural products in Hefei are basically stable; in Changchun, the prices of popular vegetables have fallen more than they have risen; in Shenzhen, the supply of fruits is sufficient, but the prices of vegetables have dropped slightly; even in Xiamen, which has been greatly affected by Typhoon "Moranti", during the Golden week of National Day this year, not only the supply of all kinds of agricultural products is stable and sufficient, but according to the usual practice, the aquatic products that always increase prices during festivals are basically "a price before and after the festival."

The price is stable, the supply is sufficient, a price before and after the festival! Is it possible that the phenomenon of "rising every festival" of agricultural prices, which has lasted for many years, has disappeared? Wang Zhiwei, who runs the largest supermarket in Beida Xing Village, Dongye Town, Wutai County, Shanxi Province, firmly told us:

Wang Zhiwei: the price is basically unchanged. The main reason is that the transportation is more convenient now, which can basically meet the market demand. If the market demand is met, the price will not rise.

During the festival, the prices of melons, pears, peaches, grain, oil, rice noodles, chicken, duck and fish did not rise, but sales increased significantly. In Wang Zhiwei's view, in the past two or three years, except for the Spring Festival, the prices of agricultural products on other festivals will not change significantly:

Wang Zhiwei: it has been 2 or 3 years recently, and the price is relatively stable.

Wang Zhiwei, who has opened a supermarket in the village for more than a decade, has stopped hoarding goods in recent years and is waiting for the holiday to sell at a good price. Now that the market is in ample supply, the villagers are better off, unlike in the past when they had to wait for the Spring Festival before they were willing to buy and eat. Shi Qingcai, an analyst at Beijing Shuitun Agricultural Wholesale products Market, also has a careful observation of "rising every festival":

Shi Qingcai: from 2010 to now, every festival has been diluted year by year. There is a difference between festivals and non-festivals, but the difference is not very big. As far as this golden week is concerned, except for vegetables, the prices of other agricultural products are relatively stable. Compared with previous years and the same period last year, both imported and domestic fruits declined slightly. Pork, beef and mutton, white-striped chicken, freshwater fish, grain and oil are all relatively stable. The price of vegetables has risen slightly due to the low temperature, coupled with the continuous rainfall.

The agricultural products market, where prices are not rising and sales are promising, are also quietly changing. Wang Zhiwei, a supermarket operator in Beida Xing Village, Dongye Town, Wutai County, Shanxi Province, told us:

Wang Zhiwei: people's requirements for the quality of food or agricultural products are gradually improving, and people's requirements for pollution-free, non-additive and green food are relatively higher.

From satiety to good eating, now the people of our village have put forward higher requirements for the health of eating. * * Zhang Zhenqiang, an analyst at Beiyuanchun Farmers' Market in Urumqi, also agrees:

Zhang Zhenqiang: now that people's living standards have improved, the requirements for the quality of agricultural products are getting higher and higher. They pay special attention to the quality and safety of agricultural products, such as whether pesticide residues exceed the standard, and prefer pollution-free agricultural products and organic agricultural products.

There are some problems in traditional cultivation, such as blind planting, extensive management, excessive chemical fertilizers and pesticides, resulting in low quality, some agricultural products listed in piles, resulting in low prices, and even difficult to sell. Nowadays, people like green, pollution-free and organic agricultural products. How can farmers adjust their structure and explore new gold digging points? What about booming sales and increasing income? * * Zhang Zhenqiang, an analyst at Beiyuanchun Farmers' Market in Urumqi, suggested:

Zhang Zhenqiang: strengthen the management of planting and breeding of agricultural products, and the initial processing of agricultural products, create high-quality products, create brands. Increase the added value, omit the intermediary link, connect with Shang Chao directly, and improve the income. Through the network e-commerce platform to sell agricultural products, further expand sales channels and increase sales volume. Farmers should strengthen communication with cooperatives and local governments, accurately understand the cultivation and sales of agricultural products, and adjust the structure of farming in time to avoid the phenomenon of "swarm".

Today, with a great wealth of agricultural products, the demand of the market is more diversified, and you can't make money just by working hard. While accurate planting and multi-channel sales, more efforts should be made on variety improvement. Shi Qingcai, an analyst at Beijing Shuitun Agricultural Wholesale products Market, suggested:

Shi Qingcai: efforts should be made to improve varieties. When planting white radish, improve fruit radish and Shawo radish. Although the yield of the improved and upgraded variety is lower, it can fetch a good price.