The Flower World of Chen Qinghai, a Peasant

The softness and delicacy of flowers have always been loved by many ladies. However, in the fifteenth-level township of Xianxian County, there is a farmer who loves flowers like life. From the dry flowers wholesale family to return to the hometown to transfer the land to plant greenhouse flowers to take the lead to become rich, living a happy life like flowers. He said that the flower is spiritual, as long as you take good care of it, it will blossom beautiful flowers to repay you.

An accident-chat out of business opportunities, embark on the journey of looking for flowers

The reporter was lucky to meet Chen Qinghai smoothly. The busy man's whereabouts are uncertain all day, so it's hard to catch him red-handed.

On the way to the planting base, the reporter casually asked a few questions about the benefits and market of flowers, but Chen Qinghai casually mentioned the "difficulties" of starting a business, but let the reporter bring up interest.

Chen Qinghai dealt with flowers by accident. A few years ago, Chen Qinghai has been working in a foundry in Cangzhou. Although he can make ends meet, he always feels hopeless in his heart. "what can be achieved by working for others all your life? you have to find ways to make a living." His restless mind has been "ready to move".

Once, he held his child in a flower shop in front of his home. During the chat, the owner of the flower shop complained to him: "although the flowers sell well, it is too hard to change them." It takes too much energy to drive to Tianjin and Beijing to restock, not to mention the increase in cost. "

The speaker is unintentional, but the listener is attentive. "since flowers are so rare around me, I might as well be a matchmaker, transfer flowers from other places and wholesale them to the florist." Chen Qinghai was as happy as a child when he discovered the "New World".

Do what you do and get into it. At least know all the varieties. At the first stop, Chen Qinghai targeted Kunming, the capital of flowers. Having never traveled far before, he got on the train alone and embarked on a journey to find flowers.

During the day around the various markets pestering florists to inquire, at night sleep near the market near the free big shop. After Kunming, then Guangzhou and Shanghai. After more than three months of running around from south to north, he knows the varieties and habits of flowers like the back of his hand, and Chen Qinghai, who always does not touch the door, has become clear.

The first snow in the winter of 2001 is unforgettable for him. He ordered 100 kilograms of flowers from Kunming, airlifted them from Kunming to Beijing and shipped them from Beijing to Cangzhou. After waiting for two days, Chen Qinghai finally received the "treasure" and his business started.

Every flower shop has its own regular customers, how can a stranger get the recognition of each other. If you put it off any longer, the flowers will wilt and the money will be lost. Chen Qinghai braved his head to fight.

I went around the flower shop in the city, but they were all rejected. Regardless of frustration, Chen Qinghai racked his brains to figure out how to deal with it. The cold of winter was so low that he ran away on his motorcycle with flowers in his arms in order to protect the flowers. "try to get a bunch of them first. It's 2 yuan cheaper for me. Can you give it a try first?" If you can't make one trip, just make two trips, and show each other your sincerity. His painstaking efforts still moved many clients.

Hit the wall twice-although lingering fear, but unforgettable first heart

"I supply nearly a hundred flower shops in Cangzhou." He said in high spirits without boasting.

Chen Qinghai has a kind of tenderness in his bones. He was engaged in flower wholesale at the beginning, but he quit his job and survived the risk.

But as soon as the days were good, his heart became restless again. It usually takes two days for fresh flowers to arrive in Cangzhou from Kunming, and the freshness is somewhat affected. "if you plant nearby, grow and sell yourself, wouldn't you get more with one stone?"

After the introduction of friends, he chose the address in Ningjin, Shandong Province, where the acidity of the soil is just suitable for the liking of flowers. 140 mu of land has been transferred and 39 greenhouses have been built, and Chen Qinghai has vowed to open up a "second battlefield."

Nothing will be plain sailing. As soon as the flowers were picked, there was heavy rain. Due to the depression of the terrain, the water was serious. Seeing that the stagnant water did not reach the waist of the greenhouse, Chen Qinghai was so depressed that he became a frosted eggplant and could not raise his head. Five or six hundred thousand yuan just went down the drain.

Fortunately, supported by the wholesale business, Chen Qinghai did not lose anything. Although he has been working on wholesale alone for the next two years, he still hasn't given up.

There is a barren shed in the vicinity of Wuqiaogou shop, which can save a lot of money if it is repaired directly. Chen Qinghai rented 10, spent more than 200,000 yuan to fix it, and started all over again. But just picked flowers for a year, and was soaked by the heavy rain. People often say that Chen Qinghai, who has stumbled twice, should be completely honest now. But although he is resolute in his mouth, it is really hard to guess what he really thinks in his heart.

Long-term planning-have a passion for flowers and create a "Xanadu"

A fall into the pit, A gain in your wit. You have to get up from where you fall. Chen Qinghai came up stubbornly again. Refusing to admit defeat, he was determined to fight a "turnaround".

Chen Qinghai's hometown-- Xianxian County, the 15th-level township village, most of the villagers earn a living by farming. These days, although the income from farming is limited, every family is reluctant to lose this job.

If you want to turn around by farming, you need investment and risk, which is the key for most people to barely survive. These troubles of the villagers are precisely the focus of Chen Qinghai's thinking.

After the last failure in Wuqiao, another five or six years later, Chen Qinghai's flower wholesale business has been uninterrupted and saved a lot of money. With money, he is restless. If he doesn't talk about others, there's nothing he can do about himself.