Konjac turns to become rich "Rubik's cube"

Zhong Guolin, chairman of Huitong County Qunyi Konjac Professional Cooperative, general manager of Hunan Bojia Magic Agricultural Technology Co., Ltd., is also a director of China Konjac Association. The 450 mu konjac standardization demonstration base she founded has been awarded Hunan Province's "Women's Modern Agricultural Science and Technology demonstration Base" and the first batch of Hunan Province's "under-forest economic demonstration base". In 2016, it was recognized by the State Forestry Administration as a "national underforest economy and green industry base serving accurate poverty alleviation". She was also named as the "exemplary woman of meritorious service" in Huaihua. A few days ago, the reporter approached Zhong Guolin to understand her entrepreneurial story.

Thinking about his hometown, he is duty-bound to return to his hometown to start a business.

In 2009, under the inspiration of "National Entrepreneurship", Zhong Guolin, who has been working hard for 15 years, resolutely returned to his hometown to start a business. In 2012, when she was engaged in the orchid industry, after seeing konjac as a fully degradable plastic film on CCTV 7, she immediately set off to study all over the country.

In 2013, Zhong Guolin purchased more than 100 tons of seed taro and established a 450 mu konjac seed breeding standardized demonstration base in the seed orchard of Huitong Forestry Bureau. and in March of the same year, registered and established Huitong County Qunyi Konjac professional cooperative, and in December injected capital to establish Hunan Boga Magic Agricultural Technology Co., Ltd., using the business model of "company + cooperative (supporting poor villages) + base + farmers (poor population)". Implement unified industrial planning, unified seedling supply, unified technical training, unified product recovery, sign product recovery contracts with growers, and open up order agriculture, forming an industrial pattern of integration of farmers, bases, enterprises and markets.

Planting on a large scale to drive villagers to increase their income and become rich

In order to enable growers to master the cultivation techniques of konjac as soon as possible, Zhong Guo-Lin went to the villages and towns to train and teach hand-in-hand. At the same time, through the platforms of the Women's Federation, the Poverty Alleviation Office and the Agricultural vegetable Office, more than 200 professional training sessions and more than 20,000 person-times were conducted for growers. The company has also opened official Wechat accounts, technical service groups, text messages and other network channels to spread konjac cultivation techniques, adopting O2O accurate technical service model, online taro farmers for information docking, and offline organization of technical personnel to the countryside to guide, greatly improving the konjac yield and economic benefits.

In the tide of precise poverty alleviation and industrial poverty alleviation, Zhong Guolin sized up the situation and actively strived to include the konjac industry in the county's key poverty alleviation industrial projects and the 13th five-year Plan. By the end of 2016, Zhong Guolin and like-minded people had jointly promoted the konjac industry in 44 poverty alleviation villages and 65 poor villages in the county, directly driving 8092 people from 2361 poor households to plant. The konjac industry not only covers 18 townships in Huitong County, but also promotes the development and cultivation of nearly 30 counties (cities and districts) in Guizhou, Guangxi, Jiangxi, Liuyang and Jingzhou, Hunan, with a planting area of more than 15000 mu. At present, the company has signed recycling contracts with 65 poverty alleviation villages, 53 farmers' professional cooperatives, family farms and large growers, which has solved the worries of farmers in planting konjac and explored a new idea for the development of poverty alleviation industry.

Innovative products and broad prospects for sunrise industry

With the continuous expansion of farmers' konjac planting area, how to transform konjac raw materials into higher value-added products is a problem that Zhong Guolin thinks deeply. Zhong Guolin invested and established Hunan Bojia Magic Agricultural Technology Co., Ltd., with a total investment of 99.8 million yuan and purchasing 25 mu of land to develop a series of products dominated by konjac dietary fiber and konjac seasoning ready-to-eat food. 5735m2 standardization factory building, 480m2 office building, one konjac drying line and one konjac flour grinding line have been built, and a new 1400m3 refrigerated atmosphere fresh-keeping warehouse has been built. At the same time, also applied for three konjac planting technology patents, registered "Junhe" trademark, konjac raw materials have passed the Ministry of Agriculture green food certification.

"with the formal commissioning of intensive processing of konjac at the end of November 2016 and the continuous improvement of the additional output value of konjac, more and more farmers will join this sunrise industry." Zhong Guolin said that he will, as always, sprinkle his blood on this hot land and make use of the konjac industry to lead more poor farmers to shake off poverty and become rich and realize the dream of being well-off together.