* *: the "network" income of fruit growers in southern Xinjiang

"my walnut has been to the Tianjin wharf 4000 kilometers away!" Talking about his walnut's "travel" experience, Jiang Shiming's eyes revealed excitement.

Topruk Township in Aksu City is an oasis on the northwest edge of the Taklimakan Desert, with abundant water resources and sufficient sunshine. In 2005, under the leadership of the government, the local characteristic forest and fruit industry was vigorously developed. Farmers have changed their walnuts, which have relatively stable economic benefits and can prevent wind and stabilize the soil. Jiang Shiming also changed 47 mu of cotton land that his family had planted for many years into a walnut forest.

For more than ten years in the blink of an eye, the branches of the walnut pan Qiu recumbent dragon have become the most familiar scenery in front of Jiang Shiming, and the fruit is also comforting Jiang Fei, his son, who is studying and working in Yunnan.

"compared with the mainland, the information and traffic at home are still relatively blocked. During the harvest season, people still pick walnuts and wait eagerly for the boss to buy them. The sales channel is too single, the price is always in the hands of the boss, and the farmers are always nervous." Jiang Fei said.

Knowing that walnuts were the concern of his father, Jiang Fei, who was about to turn 30, began to learn to take the responsibility and was determined to be a competent "fruit second generation". In 2014, Jiang Fei took advantage of his counterparts in Zhejiang Province to assist in the construction of Aksu region, and went to Hangzhou to participate in the rural e-commerce talent training and upgrading project. after returning from his studies, Jiang Fei established his own agricultural products e-commerce company in April 2015 and merged it into the Aksu e-commerce industrial park.

"in the past, I just saw e-commerce on TV, but I didn't know exactly what the situation was." When it came time for his walnut to be electrocuted, Jiang Shiming, who had little contact with the Internet in the past, began to worry and could not get used to it. "it's normal. The Internet is invisible and untouchable, but it can change your life and take you to see the world beyond the oasis." Jiang Fei comforted his father as he got into the field and worked hard on farming.

To Jiang Shiming's surprise, the walnuts at home were not only ordered online before they were ripe, selling at a good price, but also attracted a lot of mainland bosses to cooperate. "it's good to be well-informed. People from afar can taste our big walnuts." Watching the fresh walnuts neatly boxed out of the garden, Jiang Shiming loosened his brow and began to learn not only to check agricultural information on his mobile phone, but also his own electronic account.

Jiang Fei, on the other hand, began to lead dozens of farmers around them to be electrocuted to increase their income, running four Taobao stores and handling more than 30,000 orders a year. "now farmers are no longer just planting good land." this era requires them to grasp the initiative on the road of self-production and self-marketing, and go further and further. "

With a click, the white walnut kernel poked its head out of the crispy shell. Jiang Shiming chewed carefully and shrugged his shoulders. "the Beginning of Spring already has to prune branches in the garden with his mother every day. Over the past two years, my neighbors have asked me about e-commerce, and everyone's ideas and habits are beginning to change step by step." Jiang Shiming said with a smile.