Rural boys start a business, spread and raise wild geese to become rich, and establish a breeding tourism industry.

In 1976, Jiang Longcai was born in Xiangxi Township, Duchang County, Poyang Lake. His parents were farmers and he had four brothers and sisters. "The family lives by fishing, and there is still a little land, but there is not enough rice to eat, and often there is no next meal."

Jiang Longcai dropped out of high school because of his poor family. In 1993, the state put forward the policy of reform and opening-up, holding the idea of digging a bucket of gold, 17-year-old Jiang Longcai set foot on the train south began his career as a part-time worker. With the help of friends, Jiang Long found his first job, working in an electronics factory for ten years. "This job is not easy, so I especially cherish it. I'm a rural child. I'm very diligent and dedicated, so the leaders value me very much." Ten years, let Jiang Long from a small front-line workers to the position of assistant manager.

After that, he successively served as the management level of electronics companies in Hangzhou and Dongguan, and the highest level was the deputy general manager of the group. After working in other places for many years and achieving something, Jiang Long gradually wanted to make his own way into the world. "My home is by Poyang Lake. There are the best ecological resources here. There is a lot to do in aquaculture." After nearly a year of market research, Jiang Longcai chose the project of wild goose breeding.

Jiang Longcai, who worked outside for 23 years in 2016, returned to Xiangxi and established Poyan Ecological Breeding Farmers Professional Cooperative. With years of savings, he transferred some abandoned land, built goose farms, bought 3000 young geese, contracted more than 50 mu fish ponds, and raised freshwater fish. Deciding to start a business means both risk and opportunity. At the beginning of his career, Jiang Longcai encountered many problems. At the beginning of breeding, the farm without emergency power supply suffered a power failure, resulting in 20 to 30 young geese freezing to death.

A big storm in May toppled two breeding greenhouses, killing a group of geese without wings that could not be drenched in rain. Also because they were not familiar with the drinking conditions of wild geese, direct water feeding led to a group of wild geese suffering from intestinal diseases. During that time, an average of 10 wild geese died every day. Finally, this problem was solved by digging ponds by themselves. Jiang Longcai strives to learn to continuously enhance breeding technology while using new media to innovate sales models.

He told reporters that his geese are free-range, let the geese maintain the most primitive state of life, and feed the geese corn is also the best northeast corn, in order to ensure the quality of geese. In the past year, he has sold one-third of his geese.

Although he has not yet returned to his original position, he is very optimistic about the prospects of breeding geese. His parents, who did not support his business, often came to the farm to help. Jiang Longcai's breeding project makes full use of the natural resources of Poyang Lake, enables some abandoned land to be reused, and drives the surrounding poor households to develop their economy.

Jiang Longcai said he would expand the breeding scale and strive to push his Poyang Lake goose brand to the whole province and even the whole country. In the next step, Jiang Longcai intends to combine ecological breeding with rural tourism, further expand the breeding scale of wild goose, establish catering and fishing facilities, develop wild goose ecological breeding sightseeing tourism, and drive more workers in forest areas to increase their income and become rich.

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