Why is it so expensive to buy flowers in a florist?

When you go to a florist to buy flowers, many people think that the price is too expensive. Obviously, you can buy a bunch of red roses for 20 yuan in the flower market, while when you go to the florist, you can buy a bunch of red roses for only 100 yuan. This makes many people think that florist is a profiteering industry. In fact, what about it?. Today, I will analyze the composition cost of the following bouquets!

The cost of a florist

Money

A florist is definitely a generalist. A florist should master:

Color matching, flower conservation, flower cognition, hand painting,

In order to really make a good floral work.

But several clients have considered

Is the florist's knowledge innate or falling from the sky?

Starting with the idea of becoming a florist, we began to sign up for a training course.

They all pay tens of thousands of yuan in tuition fees, but it's not enough to apply for it once.

As a florist, we need to keep sensitive design thinking in line with the latest florist trend.

Keep recharging yourself so that you won't be abandoned by the times.

So after the last year or two, you have to continue your further studies.

In the accumulation of the cost process of technology and knowledge of florists

It costs a lot of money, shouldn't it be counted in the bouquet?

Collocation

A good floral work, as large as the overall style matching and coordination

As small as a flower, a leaf and the whole space

It all needs to be done by a florist, and the client has seen a lot of pictures.

It is often said that I like this kind of wrapping paper. I need these flowers.

Style I like European style, color I like fresh and natural

This requires the florist's ability to match your work from colors,

Make the best matching plan in terms of style and so on.

Make your floral works more perfect. Whether a work looks good or not

80% depends on collocation, and these, designers can do!

So when you say the bouquet is expensive, you might as well think differently.

Bouquets are valuable, but art is priceless.

You bought priceless art with valuable money.

Do you still feel bad? Must be secretly happy in the heart!

Empirical value

Although we do not advocate "empiricism"

But for florists, "experience value" is their capital.

The florist who talks to you every time is not like this at the beginning of his career.

All its professional standards depend on a few years,

Even decades of sharpening and experience accumulated.

So, you bought the essence of a florist's life for a few hundred yuan.

Do you still think this bouquet is expensive?

Creativity

You know, the core competence of a florist is not to wrap flowers for you.

But according to the request you provided.

To help you design the floral works you want in mind.

This requires a lot of creativity.

In this era, there is no shortage of florists, who exist in various industries.

Maybe all they show is a bouquet of flowers in front of you.

But this bouquet of flowers is an important criterion for testing a florist!

So, a bouquet of flowers, we sell more than just flowers.

What we sell is a floral work, which is the creativity and beauty of the florist.

Aesthetic appreciation

As a florist, aesthetics and vision are far away.

People with strong aesthetic ability can quickly discover beauty.

Capture the essential things hidden in the depths of the aesthetic object

And rise from perceptual knowledge to rational knowledge.

In order to create beauty and design beauty.

Aesthetics is more important than techniques, and aesthetics is higher.

Techniques can also keep up, but there are few shortcuts to improve aesthetics.

They all come from florists who read more, observe more and learn more.

So, the reason why you think a bouquet of flowers is expensive

Because you buy not only flowers, but also flowers.

Flower and wood cost

Flowers

Since it is a florist, flowers are essential.

But flowers, as fragile goods, cannot be sold once they fail.

Coupled with the small sales volume of the florist, the goods can only be obtained through the middleman.

The cost is much more expensive than wholesale in Yunnan flower market.

And if imported flowers are used, the cost is even more expensive.

If you still want to wrap up a sense of refinement, then foliage is also essential.

And the leaves in the market are not cheap at present.

No doubt this increases the cost of the bouquet.

Therefore, beauty is valuable, and different levels of beauty have different prices.

However, many customers seem to turn a blind eye to this.

Packing

Due to the popularity of Korean bouquets

All kinds of wrapping paper, ribbons, boxes and greeting cards are also popular.

Many people think that these ancillary products are inexpensive and cheap.

But your algorithm is one or two bouquets of flowers.

With hundreds of orders, the cost of wrapping paper is not cheap.

Tools

Flower maintenance and bouquet packaging are inseparable from scissors.

Stab pliers, buckets, preservatives, tape and other tools.

A floral work comes down.

Shouldn't tool wear and tear costs be included?

Shop cost

Decoration

Whether you want to decorate a high-end, elegant,

The high-grade florist is still a literary, retro and fresh florist.

All need to invest a lot of money in decoration.

Many flower shop owners say I haven't opened yet.

He is already heavily in debt, and the investment in these flower shops

Do you think it should be put in the product?

Artificial

For small flower shops, although we can be bosses and part-time florists at the same time

But you have to hire someone for distribution.

You can't close the shop and send flowers.

For a bigger florist, we'll have to hire a florist.

As mentioned above, the cost of a florist is also very expensive.

As little as eight or nine thousand, and as high as hundreds of thousands

These are all money. Can you tell me if I want to sell this bunch of flowers so much?

Operation

Florist must have a house to run.

If you have a house, you have to have shop rental fees, water and electricity charges, property fees, and so on. There are places to spend money everywhere.

From thousands to tens of thousands, many florist will find

Has been working for the landlord for a year.

Even so, do you think my flower is too expensive?

-- THE END--

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