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The first chain access road in China introduces CleanLabel clean mark! The whole family supermerchants recommend real food to add less.

Published: 2024-11-06 Author: mysheen
Last Updated: 2024/11/06, The first chain access road in China introduces CleanLabel clean mark! The whole family supermerchants recommend real food to add less.

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The first chain channel in China is introduced into Clean Label (Clean Seal)! In order to promote less food addition, the whole family convenience store summoned 100 manufacturers to form an industry alliance, focusing on real food and natural raw materials, emphasizing simple production process and palatability, and developing healthy foods that are delicious and avoid unnecessary additives.

At present, the whole family starts with its own brand, and Ciyatt International is responsible for the evaluation of the Clean Label logo. The first wave of 70 items of clean label food, including frozen foods, bread, drinks, light foods, dried fruits and ice products, plans to expand to fresh food products next year, and maximize the number of products that pass the evaluation in 2020. The whole family invites more manufacturers to join the ranks of less added food, looking forward to brewing a new wave of food transformation, providing consumers with delicious and healthy choices when eating out.

Clean badge (Photography / Lin Jiejun)

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