Public welfare speech by Shao Yuming, chairman of public television station, "Hong Junpei Culture and Education Foundation"

Public welfare speech by Shao Yuming, chairman of public television station, "Hong Junpei Culture and Education Foundation"

(Taiwan Business News) turn on the TV, and Channel 4, from 50 to 58, has a news station that broadcasts 24 hours a day. In theory, so many news stations should be able to see a lot of news and information, but almost every station is broadcasting similar news content. Coupled with constant replay, in fact, the news and information that can be absorbed is not so much, its content is also full of replay networks, and all kinds of media chaos emerge one after another.

On the afternoon of January 11, the Hong Junpei Culture and Education Foundation and the Taiwan Business Daily invited Shao Yuming, chairman of the public television station, to talk about the social progress of the media. Chairman Shao will talk about media tools with the background of his years of journalism and communication teaching research and media management practice. The audience has benefited a lot and got a lot of reflection.

Shao Yuming, chairman of public television station, public welfare speech: media chaos, in fact, you have the right to choose

The "fatigue bombing" of the news media has been the focus of enthusiastic response from readers in recent years. Its extreme simplification also indirectly causes media chaos, such as unverified, god-making phenomenon, media cut-in angle out of focus, rumor-mongering controversy and so on. Jiang Xun once mentioned in the United Daily News column, "Taste is ultimately a choice,"there is a kind of anxiety in this island, there is a kind of manic depression, it is almost a state of illness." at present, news stations are bombarded with fatigue and broadcast the same news over and over again.

In response to this problem, Shao Yuming, chairman of public television, said that listeners also have the responsibility to choose the media. "Taiwan has now entered a democratic society, and using the consensus of the whole to influence the media and choose the media is the best way." if people don't watch this kind of programs, then there will be a lot fewer such programs. "

In fact, it is very simple to change the media chaos. The key point is the ratings. As long as no one watches the chaotic news, the news station will begin to change, or the media themselves will begin to change. In fact, from high-quality programs such as Public Television, we can see that it is not impossible for TV media to do a good job.

After the February 28 incident, freedom of speech in Taiwan was highly tightened, and before the lifting of martial law, the situation of freedom of the press in Taiwan was very poor. After the lifting of martial law in 1987, the government opened the ban on newspapers in 1988, and completely opened up radio frequency and cable television in 1993. Taiwan's media industry developed rapidly. Although Taiwan now has a free media environment, the vicious competition caused by the large number of media and the fact that political forces have never completely withdrawn from the media have caused media chaos, triggered social unrest, and put forward a lot of demands for self-reflection and purification.

Shao Yuming, chairman of the public television station, believes that the responsibility of the media is to expose and truthfully report. Before the lifting of martial law, "many things are carried out under the table" and "the appearance of peace and well-being is not the real society of Taiwan at that time." because of many prohibitions, every National Day must be eulogizing news, even an earthquake cannot happen, and sensitive words must not appear to report news related to the head of state or government. At the slightest inadvertence, they were incriminated and framed for espionage, and the media in the martial law era were like birds in captivity.

After the lifting of martial law, Taiwan's freedom of speech was greatly liberalized, and articles and remarks from the media criticizing the government and the president appeared every day, but 20 years ago, such a scene could not have happened at all.

The news media plays the role of an intermediary, and its main task is to transmit and inform the "message" to the audience, and has four functions: "watch", "inform", "educate" and "entertain". Therefore, the positioning of the news media should be "fair and objective", have the fourth right to supervise the government, and follow the gatekeeper theory. Journalists should adhere to the spirit of civic ethics and morality and present the true and unfalsified news to the audience.

Shao Yu-Ming, chairman of public television, believes that after the lifting of martial law, "a lot of sesame and mung beans have come out in Taiwan, and many unlighted corners of Taiwan have also come out. It was not until this time that we discovered that Taiwan has such a" rich, bright, chaotic "appearance.

People ask: the media should have its social responsibility for education. "Taiwan's media not only lack international news, but also pay too little attention to local issues," a citizen who has lived in Germany for many years told Shao Yu-Ming after the meeting.

In this global village era, the global connection is closer, and the international situation also leads to the mobilization of the whole body, and Taiwan cannot stay out of the major events that take place on the other side of the world. However, the quality and quantity of international news reports in domestic media are still insufficient. Many people think that in the news competition, the media enjoy freedom of the press, but it spreads frequently, with no emphasis on quality, emphasis on superficial attractiveness and lack of in-depth thinking. the media fail to fulfill their social responsibility and think that they should report more on the bright side of society. let Taiwan have more moving news. She believes that the media caught up in business and political power have gradually lost their ability to care for society and the public. Shao Yuming agrees with this, but he also calls for "every man has a responsibility" and "the strength of the masses is still very important."

He pointed out that many media overpackaged the news and commercialized the media, and many journalists hyped the news with sensational reports, and negative reports encouraged the social ethos. She believes that media workers should always adhere to the truth and professionalism of news, and reporters should exercise self-discipline before the media can exert positive influence.

"News is not just chasing, but digging". To deconstruct news and write history, we should improve the literacy of journalists, establish journalistic specialties, strengthen the ethical norms of news self-discipline, and strike a balance between satisfying the people's right to know and implementing social responsibilities. journalists have the responsibility to build an example of eternal value for Taiwan society.

Finally, Shao Yu-Ming, chairman of the public television station, put forward an expectation to the media: Taiwan's political internal friction in recent years has consumed a lot of development, soft power, economy, people's livelihood, and so on. If the Constitution and the whole environment say "Republic of China," then there is nothing to argue about.

Hong Junpei Culture and Education Foundation 103 commonweal speech