Sun Zefu: Orange Township Rich Leader

Sun Zefu was born in an ordinary peasant family in Jinfeng Village, Sanxi Town, Jintang County, Sichuan Province. For a long time, he has an inextricable bond with "farmers". As a student, he chose Chengdu Vocational College of Agricultural Science and Technology (formerly Wenjiang Agricultural School) to major in horticulture. After graduating in 1991, he joined the Agricultural Bureau of Jintang County. Although he brought the "iron rice bowl" in the eyes of the villagers, the step-by-step work made it difficult for Sun Zefu to be happy. In the end, he chose to return to the land to engage in industry.

At that time, Sanxi Town, Jintang County, navel orange planting area of about 20, 000 mu, annual output of 50 million kg, the products are exported to all parts of the country. Although Sanxi Town is known as the first township of navel oranges in China, in Sun Zefu's view, the main selling point of Sanxi navel oranges is nothing more than large quantities and low prices. In order to break through the tight encirclement, we must make the product of "people without me, people with my excellence". With thinking about these problems, Sun Zefu focused on the new technology of keeping navel oranges fresh, which had not yet been promoted nationwide at that time. After the Spring Festival in 2003, Sun Zefu, while running the company, used the money he earned to contract 10 mu of land in his hometown Jinfeng Village 3, and carried out an experiment.

In 2007, Sun Zefu finally saw success. Through the tree preservation technology, the excellent fruit rate of navel oranges in the experimental base reached more than 90%, and the yield of navel oranges per mu reached 1.5 tons. In the second year, when the navel oranges were listed at the wrong peak, his navel oranges were sold to 3.5 yuan / kg, double the output value per mu of other fruit growers.

In 2008, Sun Zefu began to lead other farmers to promote tree preservation technology. In 2012, he took the lead in establishing Jinxi Fruit Professional Cooperative in Jintang County, with a total of 123 members, a navel orange planting area of 2370 mu and an annual output value of more than 14 million yuan.... Through the radiation effect of new technology, the fresh-keeping technology of citrus trees blossoms and bears fruit in Sichuan Province. Now, the planting area of navel orange promoted by him has reached more than 100000 mu in Sichuan Province, and more than 30 new varieties and technologies introduced by him have been successfully tested. Navel orange has also become the main cash crop for Jintang fruit growers, with an average household income of about 20,000 yuan.

As a new type of professional farmer, Sun Zefu has a bigger dream. Taking it as his duty to launch the "Sanxi navel Orange" brand and train more new professional farmers, he used his practical actions to prove that farming will become an enviable profession.