South Korean TV dramas come from the stars, you attract the attention of Korean stocks and attract money.

South Korean TV dramas come from the stars, you attract the attention of Korean stocks and attract money.

(Taiwan Business Daily News) the South Korean drama "you from the Stars" has one thing in common with the classic poker game baccarat, which is to attract Chinese mainland tourists to South Korea. South Korean TV dramas and classic casino games have led to the vigorous development of South Korea's 1.3 trillion economy, and the South Korean stock market has also enjoyed a rise for three consecutive years.

The popularity of the South Korean TV series "you from the Star", coupled with the whirlwind of South Korean singers and the growing gaming industry in South Korea, have attracted mainland tourists, who surged 54% to 2.7 million in the first half of this year.

A steady stream of mainland visitors to South Korea have enabled the South Korean economy to withstand the rising won and added firewood to President Park Geun-hye's efforts to take advantage of the global craze to promote the fashion, makeup and service industries.

Cosmetics brand Amorepacific Corp.'s share price has soared 105% this year after being endorsed by Quan Zhixian, the actress of "you from the Star." the share price of Silla Hotel Co., Ltd. (Hotel Shilla Co.), which was sold by mainland tourists last year, has soared 92% this year.

Juhn Chong Kyu, a strategist at Samsung Securities (Samsung Securities Co.) in Seoul, said in a telephone interview on the 13th: "We have found the growth engine of the Korean consumer market." In view of the fact that the Korean Wave is expected to continue burning for 3 to 5 years, it will be a good investment opportunity at present. "

Samsung Securities, South Korea's largest brokerage by market capitalization, reported on July 29th that Amore Pacific, Silla Hotel and casino operator Paradise Co. Listed as the preferred stock for investment. 1030819