Improve the Ministry of physique and Culture of the Publishing Industry to develop a plan for revitalizing the industry

Improve the Ministry of physique and Culture of the Publishing Industry to develop a plan for revitalizing the industry

In order to improve the deterioration of Taiwan's overall publishing market environment and cultivate Taiwan's cultural heritage, the Ministry of Culture will conduct a comprehensive review of the publishing industry policy and put forward countermeasures in view of the downturn in the publishing economy and the decline in the reading population.

The Ministry of Culture said that in addition to a comprehensive review of existing policy tools, Taiwan's book market has long been facing increasingly fierce discount competition, and the publishing industry has called for the implementation of a book pricing system. Aiming at this topic, the Ministry of Culture has held many industry consultation meetings and conducted a questionnaire survey. according to the results of the consultation meeting and the questionnaire survey, the book pricing and sales system has won the majority support of the publishing industry. it is considered that the book pricing and sales system can improve the current book publishing market, which is full of "bubble discounts", resulting in rising book prices. And by giving reasonable profit space to each link of the publishing industry chain and rebuilding the normal overall industrial production and marketing order, in addition to improving the current unfair competition between large and small bookstores, it can also make publishers no longer need to spend effort on discount negotiations with distributors or channels, and focus on the improvement of publishing book quality and the cultivation of creators, so that the overall book market development presents a diversified style.

However, at present, Taiwanese consumers have long formed the habit of buying books at low discounts. once the book pricing and sales system is implemented and the discount is limited, will it affect consumers' willingness to buy books, thus making the declining book market even worse? Therefore, the Ministry of Culture has now commissioned professional units to establish an economic estimation model and analysis of the possible impact on Taiwan consumers and the book publishing industry after the implementation of the book pricing and sales system, and is expected to submit a complete evaluation and analysis report by the end of September.

The Ministry of Culture stressed that overall policy planning is needed to assist the development of the book publishing industry and improve the book publishing environment, and the study and promotion of the book pricing and sales system is only one part of it. In the face of the declining prosperity of the publishing industry, the Ministry of Culture will actively study and formulate a revitalization plan, so that the publishing policy can more accurately respond to the current industrial development trend and actual needs.

▲ perfect the Ministry of physical Culture of the Publishing Industry to develop a plan for revitalizing the industry