Chen Yuxiu, chairman of the egret: national spelling should have a goal

Chen Yuxiu, chairman of the egret: national spelling should have a goal

(Taiwan's TB News Network / reporter Zeng Caiyi) when asked what cultural creation is, not only is it confused by active international art and literature leaders, but no one around the world has said that it was pioneered by Taiwan. As early as 2002, when Chen Yuxiu was chairman of the Council for Cultural Development, he said, "my policy on cultural and creative industries has only four words, that is, industrial upgrading." Let art and culture create new value, and then she left office in 2004, too late to put it into practice.

On February 20, the Hong Junpei Culture and Education Foundation invited Chen Yuxiu, Chairman of the Egret Culture and Education Foundation, to give a lecture on "Literary creation and promoting National imitation" to share his years of experience in teaching research and serving the community.

Chairman Chen Yuxiu served as chairman of the Cultural Construction Council from 2000 to 2004, and designated 2001 as the year of Cultural assets. After that, he actively launched a series of policies to promote cultural creativity and gradually established the connotation of "Taiwan's main culture."

However, more than a decade later, Chen Yuxiu said bluntly that there is a big gap between the current direction of the Ministry of Culture and her structure and ideas, and there is no entry point, pilot industry category, and flagship plan. At present, investment focuses on end-product production, parks, ignoring front-end development, environmental preparation, space (urban and rural design), services (creative administration), "the government invested wrong!"

Taiwan's cultural creation should emphasize "industrial upgrading." Taiwan's scientific and technological and traditional industries are strong, and if art and culture can be upgraded, coupled with scientific and technological inventions and modern management and management models, the whole industry can be overturned and the national economy can be promoted. Outsiders often think that culture has no output value, and the Ministry of Culture will only spend money and subsidize it. if it can connect industry and go deep into life, it can create different value.

Culture generally refers to artistic creation, the art of life, and so on. Culture is in life. The biggest blind spot in Taiwan to promote literary entrepreneurship is that there is no direction and content. Taiwan has no entry point and flagship plan. If it boasts film and television as its flagship, will it be popular to promote it in the past 10 years? The flagship plan requires an all-out investment from the Ministry of Culture. It is useless for the Ministry of Culture to do it. Before, the Ministry of Culture has proposed many policies and concessions for the development of the science and technology industry. Only when the government and the private sector work together and invest will it be quick!.

Chairman Chen Yuxiu said: "Cultural creation is attached to the industry, and the industry is the main body, which is two different things from the industrialization of art and culture. I used to separate the budgets for promoting the development of arts and culture and cultural entrepreneurship at the Council for Cultural Development. Later, we were confused."

"in promoting cultural entrepreneurship, I think the government's investment is wrong!" Chairman Chen Yuxiu said that the government should invest in space, services, and products, but at present, most of them are engaged in the production of end products, cultural and artistic packaging, and parks, but ignore the front-end development and environmental preparation, and use creativity to solve life problems from the demand side, including living space, spiritual services, and so on.

It is necessary to have a theme and flagship plan to enable the government and the private sector to move towards the same goal. "what the government needs to do is space, not the park." Chairman Chen Yuxiu believes that since cultural creation is inter-ministerial cooperation, it should be led by "creative administration" services, break the departmentalism of various ministries and bureaus, put forward flagship plans, integrate resources, and establish an industrial chain of cultural creation. For example, the Ministry of Science and Technology develops 4G and 5G, and the application content belongs to the Ministry of Education and Culture. Only by using both software and hardware can the whole national economy be turned over.

Chen Yuxiu, Chairman of the Egret Culture and Education Foundation

Graduated from the National Paris Concert Academy in France, he is a well-known pianist, music educator and cultural executive; he has served as chairman of the Council for Cultural Development, National Policy adviser to the President, Ambassador to the Ministry of Foreign Affairs, Secretary-General of the National Culture Council, Chairman of the two halls of the National Chiang Kai-shek Cultural Center, Director of the National Culture and Arts Foundation, Director of the Music Department of National Taiwan normal University, Director of Research and Dean of the Academy of Arts.

He is currently the chairman of the Egret Culture and Education Foundation, the chairman of the French Cultural Association of Taiwan, the director of the Foundation of Public Television and Cultural undertakings of the consortium, the director of the academic, cultural and creative industry, the independent director of Eslite Life, and the concurrently professor of National Taiwan normal University and National Chengchi University, municipal advisor to the Taichung and Tainan municipal governments.

Has been awarded the French "National Model Knight Medal", the French "National Legion of Honor Knight Medal", the French "Ministry of Culture and Arts Officer Medal" and other honors. There are "study of Ravel's Piano works", "Zhang Fuxing-the first musician in Modern Taiwan", "Music Taiwan", "Centennial Taiwan Music Image Tour", "Cultural Taiwan", "Diamond Taiwan-Diversity Natural Ecology: magnificent and colorful Land", "Diamond Taiwan-pluralistic History", "Taiwan Music Encyclopedia Dictionary", "Evaluation of Administrative legal person-Policy and practice of the two Academies", "Grand View of Literary creation 1: the first lesson of Literary creation in Taiwan", "Grand View of Literary creation 2: the Road when Taiwan Brands come" and other related editing works.

Chen Yuxiu, chairman of ▲ egret: national spelling should have a goal