Take the initiative to connect the market and seed producers

In the hinterland of Jiangdu in Yangzhou City, Jiangsu Province, rice waves roll in the fields with a breeze, rice ears drooping full heads, and will be harvested in more than ten days.

Xiaoji Town, a key central town in Jiangsu Province, is the breeding base of Jiangsu Golden Land seed Industry Co., Ltd. There is a core breeding area of nearly 6000 mu, which can produce 10 million kilograms of high-quality rice and wheat commercial seeds every year. In 2012, the Golden Land Company undertook the "Yangzhou Yangmai, Yangdao improved variety breeding and processing base construction project".

Xu Maolin, deputy general manager of the Golden Land Company, said: "the company has developed rapidly in recent years. In May last year, it entered the top 50 of China's seed industry. A few years ago, we were far behind the list."

With the "soaring up" of the Golden Land seed Industry Company, it is an important opportunity to use Xiaoji Town as a breeding base for improved varieties.

Golden Land Company was initially positioned as the development direction of "integration of breeding, reproduction and promotion". In terms of cultivation, in cooperation with Lixiahe Research Institute and under the leadership of Cheng Shun and academicians, we have continuously developed new varieties and obtained the exclusive right to breed high quality rice and wheat varieties such as "Yangmai 16", "Yangmai 18", "Yangmai 19" and "Yangjing 4227".

"fortunately, some breeders have not been able to breed a variety in a lifetime. We have the exclusive right of so many high-quality rice and wheat varieties, which is our advantage. " Wang Baohe, deputy general manager of Golden Land seed Company, said.

Although Golden Land has a leading advantage in breeding, they have a big malpractice of breeding and popularizing "both sides". Breeding varieties are handed over to farms, especially in years when seed prices are good. In order to earn more profits, farms will have a "set of cards" phenomenon, and they will not cherish and protect their own brand interests as companies do. The same will be true in the seed sales market, because sellers will think more about how much they make. However, every year, the company relies on these "foreign aid" for the production and sales of 60 million kilograms of seeds.

Xu Maolin said: "A few years ago, especially when the company was just starting, I felt more like a bag company. The breeding of varieties had to be entrusted to the farm, and sales depended on agents."

This has been a major problem perplexing the development of the company. In the past, I wanted to do it, but I was willing to be powerless, not only a large amount of capital investment, but also multi-party coordination of land and factory buildings. The situation finally took a turn for the better at the end of 2011.

During the negotiation with the government of Xiaoji Town, the Golden Land Company learned about their intention of land transfer, and Xiaoji Town is bordered by the Yangtze River, Jianghai Expressway, Ningtong Expressway and High-grade Highway along the River to the south, Ningjing-salt Expressway in the east, Salt-Xu Expressway in the north, and Beijing-Shanghai Expressway in the west. Cheap waterway and railway transportation can facilitate the storage, processing and sale of high-quality rice and wheat seeds. At the same time, it applied for special support for comprehensive agricultural development, obtained a national provincial and municipal third-level subsidy of 10 million yuan, as well as self-raised funds of 3 million yuan, and began the construction of a breeding and processing base for improved varieties.

Since the implementation of the project, we have successively built 7202 square meters of civil engineering such as seed room, processing plant, laboratory, sun yard, etc., and completed 6000 mu of improved seed breeding base land, 4 km of irrigation and drainage canal system, and 0.7 km of field roads. 14 sets of seed drying equipment, 11 sets of conveying equipment, 8 sets of metering and packaging equipment and 43 sets of laboratory equipment were purchased and installed. Looking at the brick-by-brick construction of the base and the machinery and equipment on the platform, Bai Hesheng, director of the company's breeding base, is getting more and more energetic day by day.

Not only the hearts of the Jintu people are beautiful, but the big growers in Xiaoji Town are also happy. Xu Yongping has transferred 310 mu of land to breed rice and wheat varieties. This summer, wheat per jin is 10 cents higher than the market. Based on the estimated yield of 800jin per mu, the income can be increased by nearly 25000 yuan in one season.

"We depend on each other with these growers, and thanks to them, the company has such a large-scale breeding and processing base." Xu Maolin said, "now the company can produce 10 million kilograms of seeds every year, which not only reduces the cost, ensures the quantity and quality of the original seed purification and breeding of new varieties, but also has more say in the seed production market, and the Jintu people have a stronger waist."