Informatization injects new energy into "agriculture, rural areas and farmers"

"there is a small mountain village called Bainu Village in Lin'an, Zhejiang Province. the main cash crop in the village is pecan, which has been planted for generations. Last year, online sales of pecans and processed products in the village exceeded 200 million yuan. I went to an online store in the village to investigate, and the owner said that 250000 express parcels were sent last year, with a turnover of 20 million yuan. " Committee member Xu Xiangdong told reporters.

Informationization is becoming a new economic growth point in rural areas, changing the face of rural areas: from the couriers running around on the rural roads, from the young people who stay in front of their mobile phones to acquire knowledge and improve their quality of life, from the fishermen who use the Internet of things to raise fish and shrimp, and even from the fresh agricultural products that quickly enter urban households through modern logistics, we can see that informationization is in rural areas. It will bring about earth-shaking changes.

Both realistic and foreseeable make "agriculture, rural areas and farmers" full of endless hope. However, if we enlarge the perspective to the whole rural areas, especially those slightly remote areas, we have to say that compared with the cities, rural informatization is still a deficiency. As a result, some representatives at the two sessions pointed out that today, with the continuous acceleration of economic and social development, villages that cannot take the path of informatization may be left farther and farther away.

one

"Wisdom Agriculture" still has a long way to go.

In recent years, the application of information technology such as Internet of things, cloud computing and mobile Internet in agricultural production has realized intelligent control, accurate operation and scientific management, and improved the level of automation and organization of agricultural production. it has become an important way to promote the transformation and upgrading of modern agriculture. Among them, what the common people are familiar with is "intelligent agriculture."

So, what does "smart agriculture" look like?

Committee member Ke Bingsheng told reporters: "in Heilongjiang, some farms use the Internet of things, and sensors in the fields monitor temperature and humidity. Farmers can see it on computers and mobile phones, and they can farm with their hands. In Jiangsu and Zhejiang, many aquaculture farmers use the Internet of things to monitor water quality, reducing errors in human judgment and reducing the labor intensity of farming. In some large farms, the Internet of things has realized intelligent thermostatic control, feed feeding and product sales traceability. "

Informationization has made agriculture "smart", showing its advantages in increasing agricultural production and efficiency, and in the quality and safety of agricultural products. "Agricultural informatization is the commanding point of modern agriculture and plays an important role in speeding up the transformation of the mode of agricultural development." Chen Zhangliang, member of the standing Committee of the CPPCC National Committee, said.

"in Qiqihar, information means are widely used in the whole process of agricultural product production, through the Internet of things, the production mode of the base and the circulation process of products are presented transparently to consumers, from government supervision to full-chain, whole-process, and transparent supervision of consumer participation, effectively promoting the qualitative leap of agriculture." Deputy Tan Zhijuan said.

The application of information technology in agricultural production, operation, management, service and other fields has become increasingly in-depth, and the supporting role of information technology in the agricultural industry has become increasingly prominent. The 12316 national agricultural information service platform system covering all levels of provinces, prefectures and counties is also providing timely, accurate and effective information services for the broad masses of farmers. Since 2013, the Ministry of Agriculture has also launched the regional trial project of the Internet of things. At present, remarkable achievements have been made in the construction of Tianjin facility agriculture and aquaculture Internet of things pilot area, Shanghai Agricultural products quality and Safety Supervision Experimental area and Anhui Datian production Internet of things pilot area.

However, in most areas, the use of information technology to equip agriculture is far from starting. "in recent years, China's agricultural informatization work focuses on promoting e-government and disseminating agriculture-related information, but there is still a lack of information technology to transform traditional agriculture and serve agriculture, rural areas and farmers." Committee member Shi Zhongyan believes that the pace of agricultural informatization needs to be accelerated.

With regard to the main body of promotion, CPPCC member Zhang Jindong suggested that leading enterprises should be supported to build modern agricultural production bases, and they should be encouraged to realize traceability management and whole-process monitoring of agricultural products with the help of mobile video surveillance, QR codes, Internet of things, and other technologies, so as to promote the standardized and specialized production of agricultural products.

From a worldwide point of view, agricultural database technology, agricultural expert network system, precision agricultural technology and so on occupy a leading position in modern agricultural technology. It is necessary to do a good job in the application of agricultural science and technology in agricultural production in accordance with local conditions, and give priority to the development of agricultural information technology that farmers can see, use, approachable, and can make money, so as to bring real benefits to farmers. " Shi Zhongyan said.

two

E-commerce, joy and constraints coexist

Data show that e-commerce in rural areas is developing rapidly, with sales exceeding 140 billion yuan last year, and is becoming a new growth point leading farmers, especially rural agricultural and sideline products, to the market, to the whole country, and even to the world.

"Lishui is one of the best places for the development of rural e-commerce in the country. Seven of the nine counties have been shortlisted in the 'national e-commerce ParknShop County'. At present, there are more than 8300 online stores, with annual sales reaching 3.8 billion yuan." Deputy Wang Yongkang, secretary of the Lishui Municipal CPC Committee in Zhejiang Province, said: "Last year, the per capita disposable income of Lishui farmers reached 13635 yuan, the first increase in the province for the sixth year in a row, and the income of farmers in all nine counties exceeded 10,000 yuan, and all of them took off the label of" underdeveloped. "the development of rural e-commerce plays an important role!"

With the help of the Internet, rural e-commerce connects urban and rural markets at zero distance. At the same time, it also breaks the digital gap and information asymmetry between urban and rural areas, thus forcing the transformation and upgrading of rural industries.

"Rural e-commerce is the clairvoyance and ears of farmers, so that farmers can go out and please come in. Through the Internet, farmers know what the market needs, carry out planned planting and processing, and reduce blind planting. Farmers can sell their agricultural products to a larger market, and they can also buy chemical fertilizers and pesticides at fair prices, thus solving the problem that it is difficult to sell and buy high prices. " Deputy Li Shiqiang said.