Analysis on the competitive pattern of China's Aquatic Industry in 2015

Aquaculture is the earliest field in China to carry out market-oriented reform. after reforming the operation and management system, adjusting the industrial structure, increasing investment in infrastructure and strengthening resource conservation, the per capita share has increased by 7.2 times, which is twice the world average. According to the survey report of the competition in the aquatic industry, with the rapid development of the Internet in recent years, more and more enterprises begin to attach importance to the influence of the Internet, and network marketing has become the most important marketing channel for enterprises. Many industries have begun to try the Internet and mobile Internet, hoping to improve their popularity, and then achieve the purpose of marketing, the aquatic industry is no exception.

So how on earth should the aquatic industry expand sales through online marketing? To this end, the reporter specially interviewed Jiang Jianfa, a well-known expert in the domestic aquatic industry. He described the current situation of the aquatic industry market and analyzed with examples. Nowadays, the forms of network marketing are very diversified, and there are many forms of promotion that can be chosen. He praises targeted professional platforms, such as "aquatic business opportunities".

Jiang Jianfa said that since the reform and opening up, one of the major features and achievements of the development of China's aquaculture industry is the rapid development of export-oriented aquaculture, the significant improvement in the degree of internationalization, and the increasing ability to make effective use of both domestic and foreign markets and resources. China's aquatic products exports have leapt to the top of the world, accounting for about 10% of the world's total aquatic products trade. The export trade of aquatic products in China has entered a faster stage of development, forming a pattern of international trade in aquatic products, which is dominated by the export of domestic aquatic products and combined with the processing of imported materials, which has further promoted the development and structural optimization of aquatic products production. enhanced international competitiveness.

Jiang Jianfa told reporters that network marketing is affecting people's consumption concept with an irreversible trend, and aquatic operators should carry out accurate network promotion as soon as possible to find their own marketing model. However, if the aquatic industry wants to do a good job in online sales, it must also choose the appropriate target audience on the basis of ensuring product quality, at the same time adopt diversified promotion methods, traditional channels and network channels cooperate and complement each other. Only in this way, the network sales of aquatic products can gradually mature and continue to achieve better sales performance.

Today's "Aquatic Business opportunity" has developed into a very professional marketing platform for the aquatic industry, which integrates industry information, product display, online communication and purchasing and supply information, covering almost all the information needs of the industry. Jiang Jianfa said that in the near future, platforms such as "aquatic business opportunities" will become broader and more convenient platforms and resources, and the aquatic industry will have stronger competitiveness and broader market under its leadership and influence.