Internet + 's agricultural core infrastructure has been accelerated in an all-round way.

As one of the core contents of "Internet +", the infrastructure construction of agricultural Internet ushered in a major policy advantage. The reporter recently learned from the National Development and Reform Commission that the construction of cold chain logistics projects in key agricultural products producing areas mainly in the central and western regions will be supported by state funds, and related construction projects have been included in the national major project package. Expert analysis said that this move is expected to activate trillions of related industries in the market, will have a significant effect on stabilizing growth.

Some data show that the demand of modern agriculture for the logistics of bulk agricultural products, especially the cold chain logistics of fresh agricultural products is very large, and it is in the channel of rapid growth. In 2014, for example, the amount of cold chain logistics involved in the country reached 3.74 trillion yuan in just one year, and the demand for cold chain logistics reached 104.88 million tons, with a growth rate of 18%. However, China's agricultural product logistics is still in the early stage of development, not only there are many circulation links, but also the circulation cost is high, which is also the main factor restricting the development of rural e-commerce.

According to a survey report by the Ministry of Agriculture, some rural areas are remote and the tentacles of logistics are not extended enough. For example, local people in Taihang Mountain area of Huixian County, Henan Province and Qinba Mountain area of Baihe County in Shaanxi Province reported that e-commerce has got orders and prepared native products, and local logistics companies cannot be found locally, so they can only organize vehicles to be transported to townships or county seats, which increases the cost of e-commerce, is not conducive to the development of e-commerce enterprises, and is not conducive to the docking of local products in remote areas with large markets. The development of fresh agricultural products logistics industry is obviously lacking, such as fresh-keeping technology, storage capacity, distribution power and other gaps, especially the cold chain logistics coverage gap.

Liu Xiaonan, deputy director of the Economic and Trade Department of the National Development and Reform Commission, said that China's logistics industry is still a short version of the economy. First, the logistics infrastructure is weak and can not meet the requirements of modern logistics development. Second, the overall level of logistics informatization is not high. Now some advanced network and information technology have just begun to be used in the logistics industry, which is a factor restricting the development of the logistics industry. As an important agricultural product producing area, many characteristic agricultural products in the central and western regions are now restricted by logistics, and the circulation is very poor, and the problem of "difficult to sell" is more prominent. In particular, the development of cold chain logistics lags behind, the scale of enterprises is relatively small, and there is no effective connection between various links, and the decay of circulation links is very easy to occur, which not only causes huge losses and waste, but also affects the increase of farmers' income, as well as the consumption safety of urban residents.

"compared with the cold chain circulation rate in Europe and the United States can reach more than 90%, in China's current stage can only reach 20% to 30%, and there are many so-called cold chain logistics is not the whole cold chain." Cui Xiaoqi, CEO of Shun Feng optimal selection, said in an interview that the operation process of the whole cold chain is very complex, and the cost is very high, so many fresh food e-commerce enterprises have a very large investment in this regard. At present, it seems that we can only expect the continuous improvement of China's overall cold chain logistics in terms of technology, including the upgrading of warehousing facilities, so as to achieve the purpose of reducing enterprise costs.

"there are two important projects in the implementation of the major project package of modern logistics, one is to develop the cold chain logistics project of agricultural products, and the other is to develop urban and rural distribution projects. These two projects are very effective in improving the overall logistics level, especially in the central and western regions, and can solve the problems of 'difficult to sell' and 'expensive to buy'. " Liu Xiaonan said: not only that, in view of the fact that the operating pressure of the entire economy is still large, overcapacity in most industries and potential market demand in the logistics industry are gradually increasing, increasing investment in the logistics industry also has a significant effect on stable growth.

The reporter learned that in view of the development of rural e-commerce and its logistics industry, the government has recently stepped in frequently and issued a number of important documents. Just two days ago, the State Council issued the "guidance on actively promoting the" Internet + "Action, which proposes" Internet + "modern agriculture, the construction of a new agricultural production and management system relying on the Internet, the development of accurate mode of production, and the cultivation of diversified network service models. Five days ago, the Ministry of Finance issued guidance on promoting appropriate scale operation of agriculture, proposing to increase support for the circulation of agricultural products, support leading enterprises in agricultural industrialization to develop warehousing and cold chain logistics facilities, and extend production and marketing networks to villages and towns and rural areas.

As to what specific measures should be taken to strengthen the construction of cold chain logistics projects, the Ministry of Agriculture pointed out in the research report that it is recommended to focus on solving the logistics conditions of fresh agricultural products and give preferential policies to enterprises engaged in cold storage and cold chain agricultural products transportation. It is suggested that policies should be introduced to encourage the construction of a public platform for third-party cold chain logistics to effectively integrate and improve the utilization rate of logistics resources. For the logistics of bulk agricultural products, the government transport departments shall give priority to the transportation, and the logistics expenses shall be appropriately subsidized. Priority should be given to the relevant passes for urban agricultural products logistics vehicles to facilitate temporary parking. Introduce financial support policies to support the development of cold storage informatization. The scope of the catalogue of fresh Agricultural products will be expanded to include frozen meat and aquatic products, and road and bridge fees will be exempted.