Don't change from "urgent fire" to "urgent cold"

The "fire" of Moringa is gratifying. Xi has added an attractive variety increment in the process of modern agricultural development. Although this "fire" is only the beginning, although Moringa is not yet well known. In terms of scale, 40, 000 mu of Moringa oleifera has been introduced in China, and 300000 mu to 500000 mu are planned in some places. It seems that the momentum of the "fire" of Moringa is unstoppable.

Happy in this variety increment will bring quite a market imagination of the industrial chain. Judging from the products that have been developed, the broad market prospect of Moringa oleifera is really reverie. Because, the introduction and processing of Moringa oleifera will enrich the dishes, food and tea of urban and rural residents, and even enrich health products and medicines.

Because of the "fire", there may be a rush, and the effect is not good. In recent years, there have been a lot of newly discovered agricultural products such as Moringa oleifera, which is not in a rush? Aloe fever, Dendrobium fever, Maka fever, few of which can finally form the general climate of residents' consumption. Even traditional agricultural products are rushed up and then coaxed down, like the so-called "Jiang your army" and "garlic is ruthless".

In fact, the most important thing to pay attention to in the development of new agricultural products is not to be in a hurry, but to be "slow".

This "slow" refers to the solid basic scientific research of crops, the perseverance of cultivating improved varieties, and the gradual development of new varieties. "slow" is not the goal, but with such a "slow", there will be the strength for crops to participate in market competition.

This "slow" also refers to the meticulous details of field management, the guidance of cultivating new professional farmers to become experts, and the rigorous and meticulous docking of planting and development plans with the market. refers to the insight and foresight that the industrial chain formed after deep processing should adapt to the needs of the society. With these "slow" efforts, there will be a broad world for the development of new agricultural products.

Pay attention to "slow" kung fu, not old cattle pull a rickshaw, but pay attention to science and safety. Only with such "slow" kung fu can we produce "fine" work, quality work, and efficient work. Such a "slow" is the real "fast".

Looking back at the problems in the development of new agricultural products in recent years, it is not difficult to find that there is only a step away between "fire" and "cold". The reason for the change from fast "hot" to urgent "cold" is that the relationship between "fast" and "slow" has not been properly handled.

Only after the tide receded did we see the real naked swimmers. In the development of new agricultural products, from "fire" to "cold", there are few and few enterprises left. after the baptism of fire calcination and cold quenching, they have become tenacious survivors and are constantly growing. Today, there is no shortage of trend setters in aloe and Dendrobium industries. However, from the overall point of view, the impact on the newly developed agricultural products industry is huge, and the cost is also huge. Steady and steady development of new agricultural products can avoid difficulties and ups and downs in the process of forming an industry, and can steadily increase the output of modern agriculture.

New agricultural product development, taboo "hot speculation", more taboo unfounded hype. For example, artificially exaggerating Maka's health care function is counterproductive to opening up the market. The same is true of traditional agricultural products. Crushing the trunk of Pu'er tea into powder claims to be better than Pu'er tea, which is puzzling.

The greatest truths are the simplest. Agricultural products show people with their simple nature, nourish people with their own crop mechanism, is the law of success to the market, is the source of agricultural products to form a good industrial chain. This is true of both traditional and newly developed agricultural products.

Now that Moringa oleifera is "hot", we can no longer follow the old road from hot to cold.