Experts: adhere to the five major strategies to build a long-term development of China's tea industry

From October 16 to 19, the third China Tea Expo was held in Jinan, Shandong Province. The Expo aims to build a national tea production achievement display platform, tea industry development exchange platform, tea production and marketing docking trading platform and tea brand promotion platform, effectively promote the connection between production and marketing, enhance the exchange of information, promote brand cultivation, and guide the development of the industry.

At the high-level forum on the development of the tea industry, participating experts believed that in order to build a long-term mechanism for the development of China's tea industry, we should adhere to the regional development strategy, focus on building superior industrial belts, and accelerate the formation of a number of bases with strong international competitiveness; adhere to the development strategy of winning by quality, strive to improve quality and cultivate brands, and speed up the cultivation of a number of famous brand products with Chinese characteristics. Adhere to the industrialization development strategy, focus on cultivating and strengthening leading enterprises, improve the interest connection mechanism between enterprises and tea farmers; adhere to the development strategy of invigorating tea through science and technology, fully tap the advantages of variety resources, promote new varieties and new technologies, and improve per unit yield and efficiency; adhere to the export-oriented development strategy and vigorously expand product exports.

Experts suggest that all localities should make a rational layout, control the total area of tea gardens, follow the principle of comparative advantage, concentrate tea planting in advantageous areas and increase the proportion of key tea-producing counties; change from single production to diversified production, ecology and life; produce tea that consumers can afford and are willing to buy; vigorously carry out standardized production of tea, actively promote the transfer of land contractual management rights, and promote scale and specialization. We should rely on scientific and technological innovation to build a high-standard tea garden and promote the mechanization of tea production and processing, intelligence and the informationization of the whole industry chain.

The Expo was jointly organized by the quality Agricultural products Development and Service Center of the Ministry of Agriculture in conjunction with China quality Agricultural products Development and Service Association, Tea Research Institute of Chinese Academy of Agricultural Sciences, China Tea Society and Cross-Strait Tea Industry Exchange Association. Nearly a thousand buyers were invited to participate. Held a high-level forum on the development of the tea industry, the introduction of excellent brands and brands with great potential for development, the first China Tea Industry WeChat Business Conference and China Tea Industry New Media Marketing Summit Forum and other activities.